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The New York Times is running a really funny story, but with serious implications, at the moment. It concerns how the online advertising targets particular groups of people using site tracking technology. Apparently, if you have AIDS, cancer or suffer from an erectile dysfunction then your...
Read More | 33 Days Ago
According to the Wall Street Journal today Yahoo could be talking Google about the outsourcing of search advertising sales. This comes as, so the report suggests, as part of two pronged strategy to fight off the Microsoft acquisition threat. The other prong being a deal with AOL to combine Internet...
Read More | Apr 10th, 2008
The word online is that Apple is facing legal action over its claims the MacBook range supports millions of colours. This might actually be true were it not, say the reports, for the small matter of Apple ditching the old 16,777,216 colour supporting 8-bit displays used in MacBooks and replacing...
Read More | Apr 3rd, 2008 | Comments: 1 | Last Comment: Apr 3rd, 2008
That is the general thrust of an interesting article that appeared in the Los Angeles Times this week. It starts by describing how the offices of one of the world's most popular websites is a rented space stuffed with furniture bought off of eBay and with a printed paper sign taped to the door...
Read More | Mar 14th, 2008
According to security researchers at BitDefender a new Trojan has been discovered which hijacks text based Google adverts and replaces them with ads from a totally different provider. Trojan.Qhost.WU acts by modifying the infected computers' Hosts file to include a line which redirects the web...
Read More | Dec 24th, 2007
Yahoo! has complained to the European Commission that Google's $3.1 billion acquisition of Doubleclick, the online advertising business, could reduce competition and ultimately push up pricing for European customers.
The fear, naturally enough considering that Google has always been in the...
Read More | Oct 14th, 2007 | Comments: 1 | Last Comment: Oct 14th, 2007
comScore Media Metrix has published its monthly analysis of US online consumer activity showing that education related sites spiked during August as schools and universities began another academic year. With lottery jackpots reaching record highs, lotto and sweepstake sites also proved popular as...
Read More | Sep 19th, 2007
Unless you happen to have been one of the people who authorized payment of around $800,000 for the design, or were on the receiving end of it, then the chances are you will agree with the momentum of public opinion that the London 2012 Olympics branding sucks. In fact, it more than just plain...
Read More | Jun 8th, 2007 | Comments: 9 | Last Comment: Jun 8th, 2007
The comScore Media Metrix monthly analysis of U.S. consumer activity at top online properties for March 2007 has been released, and shows a change at the top of the rankings. Several key players in the social networking space experienced gains, as did those looking to both make and save money who...
Read More | Apr 27th, 2007
It's been a couple of years now that Google has been in the contextual advertising game, serving up ads not just in the search results, but also across the network of AdSense publishers. AdSense has since become a dream come true for many small publishers realizing they can make some cash from...
Read More | Apr 13th, 2007 | Comments: 4 | Last Comment: Apr 14th, 2007
