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How do you figure out how much your ad property is worth?
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Join Date: Feb 2008
Posts: 462
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Posting Pro in Training
Hey;
How do you figure out how much you should be able to charge advertisers to advertise on your site? I am not going to use adsense or any of the other "pre-made ad systems" so any feedback would really be appreciated.
How do you figure out how much you should be able to charge advertisers to advertise on your site? I am not going to use adsense or any of the other "pre-made ad systems" so any feedback would really be appreciated.
If I helped you I would appreciate it if you would give me some reputation.
read my actionscript to english blog
Currently developing what should be social network 2.0 offline.
read my actionscript to english blog
Currently developing what should be social network 2.0 offline.
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#3 Oct 16th, 2009
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Originally Posted by tiger86 
Hey;
How do you figure out how much you should be able to charge advertisers to advertise on your site? I am not going to use adsense or any of the other "pre-made ad systems" so any feedback would really be appreciated.
Aim high at first... you can always negotiate and come down.
Also - ask yourself (with all bias aside) "how much you would pay?" Take in account the traffic of the website and the target audience. Another way - is to find out what your competitors charge for advertising and how they compare (in traffic and quality) to your business/website.
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Join Date: Feb 2008
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#4 Oct 20th, 2009
I'm trying to find out what the going rate for social networks are. I haven't launched mine yet because I'm working on it very hard so it will be at it's best when it launches. I just want to have a good idea of how much my property might be worth and how to judge its value (views, hits, unique visitors, accounts, etc.)
Thanks for all the replies.
Thanks for all the replies.
If I helped you I would appreciate it if you would give me some reputation.
read my actionscript to english blog
Currently developing what should be social network 2.0 offline.
read my actionscript to english blog
Currently developing what should be social network 2.0 offline.
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Join Date: Jun 2009
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Junior Poster in Training
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#5 Oct 20th, 2009
A truly fair seller could get appraisals done by a few different people, and take the average of the values. Keep in mind, however, appraisals can be very expensive and are at best a guesstimate as to what a property is worth. Unfortunately, appraisers can be swayed to appraise higher or lower if there is any sort of personal interest of the appraiser, or possibly a relationship between the seller and appraiser.
Outsourcing trends
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#6 Oct 21st, 2009
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Originally Posted by shubh09
A truly fair seller could get appraisals done by a few different people, and take the average of the values. Keep in mind, however, appraisals can be very expensive and are at best a guesstimate as to what a property is worth. Unfortunately, appraisers can be swayed to appraise higher or lower if there is any sort of personal interest of the appraiser, or possibly a relationship between the seller and appraiser.
Cheers.
Advance your career with Pharmacies jobs & Pharmacy jobs London
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#7 11 Hours Ago
All depends on your target market, keywords and industry.
Good benchmark would be to check the CPC at Adwords. Then research the competition and see what they're charging.
If you're in a completely unique market then possible start an auction for your ad space
Good benchmark would be to check the CPC at Adwords. Then research the competition and see what they're charging.
If you're in a completely unique market then possible start an auction for your ad space
-- :) --
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Custom Website Design & Marketing = Strategic Business!
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