Do you use a software to track your multiple PPC/SEM campaigns?

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Do you use a software to track your multiple PPC/SEM campaigns?

 
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  #1
Nov 5th, 2009
I have so may excel tables and I just want to make life easier organizing them. Thus, I have heard of Marin software. Have you heard of other software that can help? If you have used them, what was your experiences?
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PPC Making Your Life Easier

 
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Nov 5th, 2009
Originally Posted by InsightsDigital View Post
I have so may excel tables and I just want to make life easier organizing them. Thus, I have heard of Marin software. Have you heard of other software that can help? If you have used them, what was your experiences?
I am very familiar with Marin Software and know that it can definitely help your situation out . It will help organize and simplify your reporting in the application so that you don't have to spend hours and hours sifting through mass amounts of tabs and spreadsheets. It's user friendly and intuitive and looks a lot like the google adwords interface. Have you ever considered looking at the product yourself?
Last edited by Mika123456; Nov 5th, 2009 at 5:07 pm.
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Nov 5th, 2009
I am very familiar with Marin Software and know that it can definitely help your situation out . It will help organize and simplify your reporting in the application so that you don't have to spend hours and hours sifting through mass amounts of tabs and spreadsheets. It's user friendly and intuitive and looks a lot like the google adwords interface. Have you ever considered looking at the product yourself?
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Nov 6th, 2009
I personally would use such software for myself - I just have to look into the cost for the enterprise level. I have spent countless hours just scrubbing data and then realize the report is due in a few hours and Im panicking. A software that can minimize the data pulling and maximize data analysis is optimal.
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Check out Kenshoo as well

 
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Nov 8th, 2009
If you are looking for a PPC optimization and tracking solution I recommend that you check out Kenshoo as well. {link removed} we offer a more robust tracking options including the ability to track without having to place a pixel. Please feel free to contact us at {removed email} for a demo.
Last edited by jay 11; Nov 8th, 2009 at 10:13 pm. Reason: removed self-promotional links
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Nov 9th, 2009
I never heard of Kenshoo. But I will see if Mashable have more information on all of these software. Thanks
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ClickEquations

 
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Nov 9th, 2009
Hey InsightsDigital,

The right paid search platform for you depends on what your particular pain points are.

I'm biased, since I'm the Marketing Manager, but I think ClickEquations has killer reporting features so you're not pulling data and panicking at the last minute.

Take ClickEquations Analyst, for example. It's our unique Excel plug-in that lets you get all of the data from our browser-based login right in Excel. You can build custom, white label client dashboards with any data and graphs you want. You can reuse reports over and over without having to rebuild them and you can reuse them from one client to another.

If you have any questions, feel free to drop me a line {email removed}

Cheers,
-Alex Cohen
Marketing Manager, ClickEquations
Last edited by jay 11; Nov 9th, 2009 at 11:16 am. Reason: removed hyperlinks
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Nov 10th, 2009
I never heard of ClickEquations. I will check it out. Thanks
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Have you checked tracking202? They do have a free version of their script.
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