Government regulations are, in principle, in the interest of public safety. Thus, in my analogy, there are government regulations about the quality of meat, meat inspection, etc.
An ISP is a business, and if they choose the questionable business practice of taking a financial interest in say, a search engine, and then deny or degrade access to competing search engines, then I simply choose a different ISP.
That's how a free-market economy works.
In fact, I WANT my ISP to block certain sites. Whenever I get a phishing email, I report it to:
1) The company they are spoofing (Paypal, Ebay)
2) The registrar for the domain hosting the spoof site
3) MY ISP, in the hopes that they'll blacklist that site to protect their customers.
So, I'm compelled to choice number 1 in your poll. I'm not sure that your poll choices are very clear... is number 3 meant to be a vote FOR or AGAINST a U.S. law enforcing Net Neutrality?
Now, in the case of locations where there may be only one ISP, then I would perhaps feel differently.