Thread: Pay-per-Click vs. Pay-per-View
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Re: Pay-per-Click vs. Pay-per-View

 
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  #9
Apr 25th, 2008
Pay-per-click: You are charged every time someone clicks on your advertisement.

Pay-Per-View : You are charged CPM (cost per mille), or cost per impression. I cannot give you an example because there is no way to know which way the ad is being charged. That information is set by the advertiser when they set up their ad campaign.
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