Is Exchanging Links one of the process to generate traffic or hits?
if YES, what'd we call it- Black Hat SEO or Fair Online Business Marketing???

Robert, You can say that link exchange is generally done to get traffic, but the method can't be counted in "Black Hat Seo". As per google, Paid links are a black hat method. Link Exchange is a mutual understanding between to peers, so we can't say it Black Hat Seo.
Also, as per Wikipedia, the following methods can be count as Black Hat Methods.
(Keyword Stuffing, Hidden Text, Meta Tag Stuffing, Doorway pages, Scraper Sites, Link Farms, Spam blogs, Page Hijacking, Buying Expired Domains, Cookie Stuffing, Blog/comment/wiki spam, Mirror sites, URL redirection, Cloaking, etc).

How come that link exchange is a black hat method? You got the links in a proper way by offering a link exchange to other website owner. If it is paid links, maybe it's a blackhat because you pay something in exchange for the traffic.

I don't think reciprocal link exchange is black hat strategy, Google just advice excessive link exchange is not good, however it is more valuable when you go for one way link.

i got many request for link exchange but people dont put my link so remove them

if some is interesting to link exchange but be honest

contact me on Tour Travel Site

or mail me directly contact@tourtravelz.com

Nikesh, What may be the reason people don't put your link? While your site is such a good looking site with simple layout and navigation.
What do you think?

I don't think that we can categorize link exchange with blackhat SEO. Other sites got to promote your links because you also do the same link posting for them. Its a two way method, you receive what you just give. I don't see any blackhat method with that.


Rafael

Hey nikesh,

If you have not joined the social bookmarking sites like twitter and digg then i will suggest you to join them. There are lots of opportunities where you can find similar niche sites which will be interested to link exchange with your site.

Very nice.

In addition to social bookmarking sites, one can also find Link exchange sites on google, just hit a search on these keywords. There are many sites where you can find link exchange services under one roof.
Regards,
Matt