Uniques dont really matter much when you are advertising its the page views that matter the most. There is no set figure either, depends on the niche, if you are a small site but only site in a niche...

Alot of these sites generate fake users but that doesnt meant legit ones are not out there but honestly they have never really worked for me. Did the traffic convert into sales or leads? nope not a...

Fair enough Dani but not alot of people do that now, most of them go straight to google and type sony and it takes them to sony's site, atleast thats what I do. In todays world you will be mighty...