The online dating space is highly competitive. I recommend you go after the "Long Tail keywords".

It is rumored that both Google and Yahoo are working on similar demographic targeting as MSN adcenter currently offers.

Hmmm. Can't really mention any websites. Try searching daniweb for adsense and YPN strategies. Other than that, your best bet is probably to just use Google.

It's a brand new PPC model for Google Local. For example...If you do a search for "booksellers nyc" you will see Barnes & Noble. The GeoAd is the little coffee cup icon on the map. Click on that,...

Yahoo (Overture) has a free tool available. Go to Overture's homepage. Then visit the "resource center", then click on "view bids tool". You will see each advertiser, their position, and what each...

Yeah, and I forgot to take into consideration the Google "Quality Score" which factors in many variables. That also must contribute.
Here is Google's definition of the Quality Score:

Why do you think this happens?

The conversion rate increases the more time you spend on search. For example the first 1k you spend in search might yield a 1% conversion rate, yet the next 2k might...

Well, it's about time :D
Below are the targeting options. Currently, it's only available for the Site-Targeting campaigns.

* Gender
o Female
o Male
* Age
...

It looks like Google just added a new feature for site-targeted campaigns within Adwords to compete with MSN's adcenter. Has anyone tried this yet?

You don't necessarily need the SE's to drive traffic. Besides Pay-Per-Click below is a brief list of some alternate methods of generating traffic:
1) Press Releases
2) eNewsletters
3) ezines
4)...

Google's editorial process is not what it used to be since they introduced the "Quality Score". Your keywords that are deemed "innocent" are put into a "primary bin". They are the ones to go live...

Not to defend Yahoo....But, if you are new to Yahoo, then it is quite possible that you forgot to check the "Budget On" radio button in your "Money Manager" section.
-Budget On
-Budget Off...

Nielsen/NetRatings, released recent market share data:

Google: 47.7%
Yahoo: 21.8%
MSN: 11.3%
AOL: 7.2%
Ask Jeeves: 6%
All the other SE's combined have approximately a 1.5% market share.
...

Hi cscgal,

You haven't missed too much. This feature has only been around for only a couple of months. As you figured out, the content bids are set at the Adgroup level in each campaign. You...