are there any tools that you could recommend. i know of adwords and googleSK - anything else out there?

its quit a popular show but not one im watching ... they should do the same study for LOST or see what the web traffic looks like on Sunday Night when HBO airs its fresh tv shows ... that would be...

it can be very rewarding to either get your site or a clients site to the top of the search engine rankings

a bad reason would be the time consumption

I have a lawyer website that supposedly has a link from lawyers.com. How do I find out if the link on lawyers.com exists?

Is there a way to check the source code and figure this out?

a higher rank means you have more links and hence more traffic coming to your site. This benefits your business as you will then get potential clients.

hahaha ... good point!! I will always agree w/ CSCGAL

I agree with cscgal ... high quality content is the way to go!

suppose you have a small client who has a static page BUT with excellent content about their service. what are some techniques you can use to optimize it ... OR would you still need to update content...

youtube video clips will have no impact on your pagerank

I agree with the manual link exchanges...i as well dont trust linking software