 |  |  |  |  |  |  |  |
AdWords vs Yahoo! Search Marketing
Please support our Pay-Per-Click Advertising advertiser: Get a Free Web Marketing Analysis!
 |
•
•
Join Date: Dec 2008
Posts: 80
Reputation: 
Solved Threads: 0
Junior Poster in Training
AdWords or Yahoo! Search Marketing which one is better?
Ask Google Adwords Expert to increase your ROI Now!
2010 FIFA World Cup | UK Magazines | UK Magazine's List
2010 FIFA World Cup | UK Magazines | UK Magazine's List
•
•
Join Date: Feb 2002
Posts: 12,035
Reputation: 
Solved Threads: 128
Test them both out and see which converts better for you. In my industry, at least (tech), AdWords can deliver more traffic but there is also more competition with certain keywords. I believe Yahoo! also has a higher minimum cost per click. AdWords also has the whole AdSense side which is more robust than the Yahoo! publisher network. But it's all about return on investment ... so you never know until you try.
If I were just starting out, I would test Yahoo first because it is easier to get your ads on the Yahoo search engine.
Google AdWords can deliver a lot of traffic, but their "quality score" formula makes it difficult for some people to get their ads shown on Google.
Make sure you have a good stats program so you will know what the traffic does once it enters your site.
Google AdWords can deliver a lot of traffic, but their "quality score" formula makes it difficult for some people to get their ads shown on Google.
Make sure you have a good stats program so you will know what the traffic does once it enters your site.
•
•
Join Date: Dec 2008
Posts: 61
Reputation:
Solved Threads: 0
Junior Poster in Training
Google has better geo-targeting abilities than Yahoo! So if your target audience is outside Europe and the US, then I believe Google is the way to go.
I believe that adwords can deliver a lot of traffic, but you shouldn't stop researching for other methods, try experimenting its worth a try..
I have been using both Google adword and yahoo search marketing for years. The thing which exactly matters is the ROI.
The search engine performance depends on what type of product/ service you are marketing.
I observed that google adwords is giving more ROI(atleast in technology business) then yahoo. In yahoo the CPC are comparatively low than Google adwords.
One more thinng I wann add. most of the advertiser don't want to go much for yahoo search marketing because yahoo's reach in pay per click marketing is less and the advertising platform is soo complicated.
Thanks,
http:/www.clickadtrix.com
The search engine performance depends on what type of product/ service you are marketing.
I observed that google adwords is giving more ROI(atleast in technology business) then yahoo. In yahoo the CPC are comparatively low than Google adwords.
One more thinng I wann add. most of the advertiser don't want to go much for yahoo search marketing because yahoo's reach in pay per click marketing is less and the advertising platform is soo complicated.
Thanks,
http:/www.clickadtrix.com
•
•
Join Date: May 2006
Posts: 1,810
Reputation:
Solved Threads: 117
In this recession time both google adword and YSM suck.
Assignment Help | Web Design Company | Homework Help | 498a
Programming Help | Need Help ? | Job Interview | Top 10 Hosts
Programming Help | Need Help ? | Job Interview | Top 10 Hosts
•
•
Join Date: Jan 2007
Posts: 446
Reputation:
Solved Threads: 8
Posting Pro in Training
Adword becoming just more competitive so you may find rate differences from others, however as far as content matching is concerned Google shows more natural results than Yahoo! Search Marketing, this is just my personal view which may differ from others.
|
Similar Threads
- How to get traffic (Growing an Online Community)
- Mahmoud Rizk - Internet Marketing Consultant (Post your Resume)
- how can i get 3000 visitors a day on my site for free (Promotion and Marketing Plans)
- Assistance with MSN adCenter and Free Credit for running ads (Pay-Per-Click Advertising)
- Not Happy With Overture (Pay-Per-Click Advertising)
Other Threads in the Pay-Per-Click Advertising Forum
- Previous Thread: Efficient PPC vs Speed PPC???
- Next Thread: advertisement help
| Thread Tools | Search this Thread |
You need to join our community in order to build your list of favorite forums. You can visit the forum index for a listing of all forums.
Related Forum Features
Latest Pay-Per-Click Advertising Posts
- Today's Posts
- Unanswered Threads
acer adobe adsense advertising amazon analytics android aol api apple appstore ballmer bing blogging browser business carlicahn cellphone chrome cisco cloudcomputing coding congress copyright cuil development doubleclick earnings ebay economy email environment europe facebook firefox gis gmail google googleadwords googleanalytics googleapps googledocs googleearth googlemaps googlevoice government hewlett-packard hp ibm icahn imap intel internet internetsearch iphone java journalism linux mapping maps marissamayer marketing microsoft mobile netbook netbooks news newspapers onlineads operatingsystems oracle palm porn ppc privacy publishing research revenue saas salesforce.com search sex siliconvalley skype smartphone socialnetwork socialnetworking software streetview twitter uk verizon video web wiki wikipedia windows yahoo yahoo! youtube
