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Overture geotargeting
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Join Date: Mar 2005
Posts: 2
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Hi there!
I have the same problem with geotartgeting with Overture, so I came up with the following approach. All of my overture keywords are general (high search volume), and my add/listing is region specific. With this approach I was able to obtain overture approval, etc.
For example, I'm a mortgage broker and sometimes choose to advertise in specific states. On the listing title, instead of saying "free mortgage quote", I say "free mortgage quote - California home".
Good luck!
Hugh Creighton
I have the same problem with geotartgeting with Overture, so I came up with the following approach. All of my overture keywords are general (high search volume), and my add/listing is region specific. With this approach I was able to obtain overture approval, etc.
For example, I'm a mortgage broker and sometimes choose to advertise in specific states. On the listing title, instead of saying "free mortgage quote", I say "free mortgage quote - California home".
Good luck!
Hugh Creighton
Last edited by cscgal; Sep 28th, 2006 at 1:48 pm. Reason: URL snipped: no site specific talk permitted
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Join Date: Feb 2005
Posts: 252
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Overture actually came up with geotargeting PPC before Google!
Anyone know of any good articles/tutorials about effective geotargeting?
Anyone know of any good articles/tutorials about effective geotargeting?
www.markdavidny.com - just one of my sites I'm trying to boost traffic for ;-)
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Join Date: Jan 2005
Posts: 54
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Solved Threads: 1
I think Overture has different interfaces / logins / accounts for the various different regions they serve
for example, I advertise on Overture for "seo book". my seo book ad does not show on their UK site
http://uk.search.yahoo.com/search?p=seo+book
for example, I advertise on Overture for "seo book". my seo book ad does not show on their UK site
http://uk.search.yahoo.com/search?p=seo+book
http://www.seobook.com
Back Link Analyzer - like Optilink & SEO Elite, but free
Back Link Analyzer - like Optilink & SEO Elite, but free
For that Yahoo UK & Ireland link you posted, sure your SEO Book doesn't appear in the sponsored results area, but you are #1 and #3 in the natural SERPS.
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