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Social Media Metrics Best Practices
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Join Date: Jun 2009
Posts: 1,040
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The Internet Advertising Bureau just published their social media metrics definition. IAB is helping lead the standardization of social media metrics.
http:// www.iab.net/socialmetrics
In previous posts, I have stirred conversations about this topic. With social media being such an integrated part of today's digital age, it is important to ascertain the success of social media campaigns using standard metrics.
http:// www.iab.net/socialmetrics
In previous posts, I have stirred conversations about this topic. With social media being such an integrated part of today's digital age, it is important to ascertain the success of social media campaigns using standard metrics.
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