how can we force users to click on the ADS

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Re: how can we force users to click on the ADS

 
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  #11
Jun 7th, 2007
Originally Posted by cscgal View Post
Web designers use [search]call to action[/search] page elements to send subliminal messages to web visitors about where you want them to click. Read up on it - you can apply similar techniques to Google AdSense by varying color and placement. And always use Google AdSense channels to do A/B testing.
What are some good sites to read up on this?
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Re: how can we force users to click on the ADS

 
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  #12
Jun 7th, 2007
>>now how do i urge the users to click on the ADS plese give me a word of advice.....

A sure-fire way to lose all 800 members is to tell them they have to click on the adds. If you did that to me when I joined your site you would never see me again.
Don't PM me with questions -- you might get a nasty PM in response. If you have a question then post it in one of the forums.
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Re: how can we force users to click on the ADS

 
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Jun 14th, 2007
Good advice by Dani.

One thing I would note, though, is that forums are notoriously difficult to monetise. After all, people are there to join the discussion, not to buy things. It's the buyers that you need to be targetting with PPC ads.

If you're getting a lot of impressions on your pages without many clicks, then check out advertising schemes where you get paid per impression - do a search for 'CPM advertising network' or something similar, there are lots out there. Might work a bit better.

As is always the case with making money out of a site, you need to test, test and do some more tests. Colours, positioning, blended ads, non-blended ads, CPM, CPA, popups, interstatials, etc. Lots of different options for you, but just keep testing. Eventually you'll find what works best for you and you'll be wiser for it.

good luck.
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Re: how can we force users to click on the ADS

 
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  #14
Jun 15th, 2007
I suppose you could try image ads (force only images to be displayed) maybe some flashy image ads would be more welcome for clicks

But definetelly as mentioned before, I think forum people are not "clickers"
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Re: how can we force users to click on the ADS

 
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  #15
Jun 15th, 2007
i always click the ads here to keep daniweb in buisness. its kinda my duty lol
Last edited by jbennet; Jun 15th, 2007 at 1:22 pm.
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Re: how can we force users to click on the ADS

 
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Jun 15th, 2007
Originally Posted by jbennet View Post
i always click the ads here to keep daniweb in buisness. its kinda my duty lol
I don't think you're helping anyone by clicking on ads that you've no interest in learning more about. It's people doing this that reduces willingness in the industry to commit sums to online advertising.

At the end of the day there's no difference between what you're doing an click fraud. I'm pretty sure Dani wouldn't advocate that.
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Re: how can we force users to click on the ADS

 
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Jun 15th, 2007
Originally Posted by jbennet View Post
i always click the ads here to keep daniweb in buisness. its kinda my duty lol
As previous mentioned, this might be helping Dani for now, but once the advertisers realize that things like that are happening then will not trust adwords for their advertising.

I have though the feeling that google knows to discount a click that the user just jumps back to the originating page immediatelly, so maybe your clicks are not really resulting to $$
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Re: how can we force users to click on the ADS

 
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  #18
Nov 7th, 2007
Why you dont try to customize your ADS with you forum design?
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Re: how can we force users to click on the ADS

 
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Nov 7th, 2007
Originally Posted by PiticStyle View Post
Why you dont try to customize your ADS with you forum design?
You need to be careful about that though. If you put ads near images, for example, or where it's misleading and it begs for clicks, you can get banned from AdSense.

But yes, if it's flowing with text, it can work. That's why you see AdSense ads throughout on many sites and blogs.
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Re: how can we force users to click on the ADS

 
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  #20
Nov 8th, 2007
Originally Posted by leelee View Post
I don't think you're helping anyone by clicking on ads that you've no interest in learning more about. It's people doing this that reduces willingness in the industry to commit sums to online advertising.

At the end of the day there's no difference between what you're doing an click fraud. I'm pretty sure Dani wouldn't advocate that.
Sorry, jbenett, but it's true. If anything, clicking on ads you're genuinely not interested in just to help out the website publisher will get said publisher banned from the AdSense program for click fraud.
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