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how to optimize for Yahoo
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Yahoo and Google's algorithms are more or less at odds and it is common for a site to rank well in one and not the other. Making your site friendlier to Yahoo usually comes at the expense of ranking well in Google. If you rank well in Google I wouldn't change anything and simply promote your site as normal. Eventually Yahoo will catch up.
John Conde
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
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Join Date: Mar 2007
Posts: 65
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Careful selection of keywords, incoming links, title tags, header and keyword-rich content are of course going to be as important to Yahoo as they are to Google.
Yahoo cares about page descriptions. Google usually composes its own page description based on the text of the first paragraph of the indexed page. Yahoo wants you to have a unique page description and you should diligently follow their advice.
Use a "description" meta-tag and write your description accurately and carefully. After the title, the description is the most important draw for users. Make sure the document title and description attract the interest of the user but also fit the content on your site.
Use a "keyword" meta-tag to list key words for the document. Use a distinct list of keywords that relate to the specific page on your site instead of using one broad set of keywords for every page.”
Yahoo cares about page descriptions. Google usually composes its own page description based on the text of the first paragraph of the indexed page. Yahoo wants you to have a unique page description and you should diligently follow their advice.
Use a "description" meta-tag and write your description accurately and carefully. After the title, the description is the most important draw for users. Make sure the document title and description attract the interest of the user but also fit the content on your site.
Use a "keyword" meta-tag to list key words for the document. Use a distinct list of keywords that relate to the specific page on your site instead of using one broad set of keywords for every page.”
Yahoo does not use meta tags in their search engine rankings. They do read them but they won't affect your rankings. You should still make good meta tags but don't do this expecting a boost in the SERPs. Focus on your content and inbound links.
John Conde
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
> Google usually composes its own page description based on the text of the first paragraph of the indexed page
Actually, the abstract you see in the Google search results is usually the paragraph containing the keywords searched for.
Actually, the abstract you see in the Google search results is usually the paragraph containing the keywords searched for.
Dani the Computer Science Gal 
Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds

Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds
Or the description from the site's DMOZ listing or the site's meta description tag.
John Conde
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
So when is which?
Dani the Computer Science Gal 
Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds

Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds
Hard to say for sure. It looks like Google goes in this order most of the time:
1) Dmoz description (usually only affects the home page)
2) Snippet from the web page
3) Meta description tag
1) Dmoz description (usually only affects the home page)
2) Snippet from the web page
3) Meta description tag
John Conde
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
Brainyminds | Merchant Account Services | I Love Code
IT'S HERE: Merchant Accounts 101 Everything you need to know about merchant accounts!
If you say so.
Dani the Computer Science Gal 
Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds

Follow my Twitter feed! twitter.com/DaniWeb
And if you're interested in Internet marketing there is twitter.com/DaniWebAds
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