944,091 Members | Top Members by Rank

Ad:
Dec 29th, 2004
0

Advertising placement

Expand Post »
Suppose a site generates all of its revenue via Google AdSense. Is it best to put an AdSense banner in the same spot consistantly throughout the site? Or is it best to use different variations of the ad size and ad placement on different pages? Which is more user friendly? Would the latter provide a better CTR?

I am not looking to increase a clickthru rate right now. Instead, my goal is to provide a more user friendly and intuitive interface for surfing the site, while not having CTR drop.
Administrator
Staff Writer
Reputation Points: 1422
Solved Threads: 162
The Queen of DaniWeb
cscgal is online now Online
13,646 posts
since Feb 2002
Dec 29th, 2004
0

Re: Advertising placement

The only way to find out, is test it.

Running a week or two week trial on the different formats would reveal to you all your information.

Visitors of the site would most likely ask you to place them all in one place, so they can avoid ad links.

Constant Battle: Money or Happy Visitors
Reputation Points: 11
Solved Threads: 1
Junior Poster in Training
kub365 is offline Offline
88 posts
since Nov 2003
Dec 29th, 2004
0

Re: Advertising placement

If you put advertisments in the same place, people will tend to not even look at it. It will be sort of zoned out... like the "ad section" of the site.
Team Colleague
Reputation Points: 361
Solved Threads: 214
Taboo Programmer
Comatose is offline Offline
2,413 posts
since Dec 2004
Feb 1st, 2005
0

Re: Advertising placement

Dani I think I have mastered the tactic of blended user friendly with moving ad placement around on different templates.

You just have to make it flow into the forum.
Reputation Points: 10
Solved Threads: 0
Junior Poster in Training
rex_b is offline Offline
56 posts
since Feb 2004
Feb 16th, 2005
0

Re: Advertising placement

You don't have to give us specifics, but can you give some broad examples of old placement vs new placement, and whether performance has increased by an order of magnitude, etc.?
Administrator
Staff Writer
Reputation Points: 1422
Solved Threads: 162
The Queen of DaniWeb
cscgal is online now Online
13,646 posts
since Feb 2002
May 10th, 2005
0

Re: Advertising placement

Hi
Do you know if this type of marketing can get you good profits and sales. I am looking of extra option. I have tried various website marketing and they work
Has any one tried Ip broadcast / or fax marketing deos it work
One Marketin method that I am sure works and gets me many customers is Targeted email marketing.
What is your experience on some of these marketing methods




Matt D
Last edited by cscgal; May 10th, 2005 at 9:47 am.
Reputation Points: 10
Solved Threads: 0
Newbie Poster
matt55 is offline Offline
3 posts
since May 2005
May 16th, 2005
0

Re: Advertising placement

yea me 2 hello
Reputation Points: 10
Solved Threads: 0
Newbie Poster
danielle183 is offline Offline
9 posts
since May 2005

This thread is more than three months old

No one has posted to this discussion for at least three months. Please let old threads die and do not reply to them unless you feel you have something new and valuable to contribute that absolutely must be added to make the discussion complete. Otherwise, please start a new thread in this forum instead.
Message:
Previous Thread in Advertising Sales Strategies Forum Timeline: What can i get for advertising?
Next Thread in Advertising Sales Strategies Forum Timeline: Icons in AdSense





About Us | Contact Us | Advertise | Acceptable Use Policy
Forum Index | Build Custom RSS Feed


Follow us on Twitter


© 2011 DaniWeb® LLC