What will increase the sale is
converting web site. 90% of the web sites out there are garbage, pardon my French. (boy, I keep borrowing phrases from my CEO. I am beginning to hate her! LOL )
The problem with many sites that navigation sucks so badly, messaging is misleading or unclear and the most importantly lead forms or action buttons are misplaced or totally absent.
So, I would say... keep amateurs away from the road
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Junior Poster in Training
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since Jun 2009