hi All,
i think each softwares has its benefits that others don't....
for total comparison , maybe we can find it here :
PPC-Softwares.Com
for Efficient PPC , I like the ability to automatic campaign split..
so we can set that in 1 campaign how many adgroups do we want, 100 or 200 or 500 ..even 2000 . of course for Google Adwords, we need our account limit to be raised..
for Speed PPC , they have launched the version 3 recently, and add few features that also Efficient don't have...like the ability to support 9 PPC search engines....like ask.com, etc
so in my opinion, the decision to choose which one is better, is depend on what is our need
from the software..., some people like efficient, because they don't use all search engines for ppc campaign...
some like speed because they use it....
some like efficient because they like the ability
you can find all the total comparison at the URL above..
thanks ...
Regards,
visioner