954,359 Members — Technology Publication meets Social Media
Username:
Password:
Lost login information?
Have something to say? Contribute New Article Reply to this Article

Why Organic SEO Is better than pay per click for your business

The recent years have seen an exponential rise in keyword bidding, competition and resulting rise in pay per click costs. In some cases it can cost £2 or more to get top 5 positions in Google Adwords or other pay per click campaigns. Click fraud is another rising concern.

Pay per click certainly has its advantages as it is quick way to get results. However in the long run organic search engine otpimisation is recommended even though the results may time to accumulate. A big advantage is that results are more permanent unlike pay per click where the ranking will completely dsiapper on the end of the campaign,

kronikmedia
Junior Poster in Training
65 posts since May 2008
Reputation Points: 10
Solved Threads: 1
 

I recommend set ppc program and organic seo synchronously. because seo need long time effort.

benedeo
Newbie Poster
2 posts since May 2008
Reputation Points: 10
Solved Threads: 0
 

I agree, do both things simultaneously... PPC can also give some insights you can use in SEO (e.g. good call-to-action phrases etc.)

Sitemapper
Newbie Poster
18 posts since Nov 2007
Reputation Points: 10
Solved Threads: 0
 

bec traffic from search engines is more specific that ppc

hawash
Junior Poster in Training
62 posts since Jun 2007
Reputation Points: 9
Solved Threads: 1
 

This is another one of those "Either Or" that is really not a choice.

PPC can be a critical component for any site - and can give you traffic right away - they key is to start small, optimize and tune, and focus on converting visitors in to lasting customers.

Fot other sites SEO is the dominant strategy - but you don't use either in isolation - SEO is not Free - compared to PPC - it has costs - either in hiring someone - or if your own efforts. So best to look at your whole business requirements & marketing strategy - and come up with right mix of efforts.

kceleb9
Newbie Poster
17 posts since Jul 2008
Reputation Points: 10
Solved Threads: 0
 

Click fraud is a major problem. I have run many campaigns only to find out that my budget of $500 was gone and not a single phone call was generated to me. I am slowly moving away from pay per click as I am discovering that a lot of it is a arip off

tutoringexpert
Newbie Poster
7 posts since Jun 2008
Reputation Points: 11
Solved Threads: 0
 

I'm looking for someone who can teach me about Torrents. Can anyone here give me some good advice?

semboyan
Newbie Poster
3 posts since Jul 2008
Reputation Points: 10
Solved Threads: 0
 

We optimized website content for one Canadian software development company 2 years ago and stopped working on it then, however, the website still can be easily found in web and bring the potential customers. Those guys optimized their website and paid one time only, however they still have a lot of sales.

3DProf4online
Light Poster
41 posts since Jan 2007
Reputation Points: 10
Solved Threads: 1
 

I think internet consumers are becoming blind to ads. I have asked several of my customers about the ads and they say they pass them up and move on to the natural listings on the serp's.

It is always best to make your website rank naturally on the serp's. However it may be necessary to use ppc until you get up and running.

hiacclaimdir2
Newbie Poster
20 posts since Jan 2007
Reputation Points: 10
Solved Threads: 1
 

B'coz the Organic SEO is Stay Forever and PPC is run by only money. and organic SEO is cost Effective from PPC

ldsc
Newbie Poster
20 posts since Aug 2008
Reputation Points: 10
Solved Threads: 0
 

Organic SEO is a long term result while Pay Per Click is just for short period of time. But if you want to earn revenue easily PPC is the best.

guinanie
Junior Poster
101 posts since Jul 2007
Reputation Points: 10
Solved Threads: 0
 

I have stuck with the natural way to get traffic, however now that I have built that up and it is working, I want to try PPC.
I have researched it and it will have alot to do with what keyword is popular at the time.
When I built my website I had certain keywords in mind, however now others have taken over.
I know about the costs involved, however It will not hurt to try it for a month.

mitz
Junior Poster
130 posts since Jan 2008
Reputation Points: 10
Solved Threads: 1
 

Pay=per-click is good only if you want to have a better conversion but it does not help your site in the long run.

x3mario
Posting Whiz
341 posts since Aug 2007
Reputation Points: 44
Solved Threads: 2
 

This article has been dead for over three months

Post: Markdown Syntax: Formatting Help
You