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Internet Marketing > Pay-Per-Click Advertising > What should I charge to create and maintain a PPC Adwords campain?
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Apr 26th, 2005
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What should I charge to create and maintain a PPC Adwords campain?

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Just starting out and I have no idea how to price any kind of internet marketing. I am researching keywords, creating a adwords campain with about 3 different campains to target 3 specific products. Also I am maintaining the campain and occasionally giving reports. In addition I wrote up a CSS/HTML template mirroring their homepage to use for ebay auctions (nothing special...at all.) Very basic template.
Anyways what do you think I should charge for all of this? I am thinking a startup fee, all advertising costs (ebay/adwords) and then a monthly fee to keep listing ebay auctions and reporting on the ppc campains...Thanks!
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cmills83 is offline Offline
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Apr 26th, 2005
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Re: What should I charge to create and maintain a PPC Adwords campain?

It was about 4 hours of work so far, (and I am very slow with CSS b/c I just learned it about a week or two ago...)
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Apr 28th, 2005
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Re: What should I charge to create and maintain a PPC Adwords campain?

Depending upon your skill level, and the amount that the company will benefit (i.e. are they getting 20 clicks per day or 2,000 clicks per day?) you can charge anywhere from $25/hour to $100/hour, I would think. You could also charge based on commission i.e. 10% of all clicks incurred.
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Apr 29th, 2005
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Re: What should I charge to create and maintain a PPC Adwords campain?

Alright cool, that's what I thought. Thanks!
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No one has posted to this discussion for at least three months. Please let old threads die and do not reply to them unless you feel you have something new and valuable to contribute that absolutely must be added to make the discussion complete. Otherwise, please start a new thread in this forum instead.
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