Amazing - that means there must be other companies also paying around that amount right?

Isn't it only hot keyword will cost higher price? What could explain ~$90 per click for such a scientific word which i believe will have almost none demand?

wooow 99.44 ... those ppl get that ads in there publisher site will get richhh

yeah it is possible as some stupid guys dont set the limit in adwords so just to show there ad on the site even when there are 1000s in the completion google charge them that heavy amount.

how did you set your adsence up so you will make money from that keyword ?

I had nothing to do with this story.. just sharing the info. I would also like to note that the story has nothing to do with AdSense. Instead, it was reported that an advertiser (allegedly) paid around $99 per click for keyword terms relating to mesothelioma. Pretty incredible but certainly believable when you consider the settlement values on class action lawsuits for people who are diagnosed with this type of malignant cancer.

On the content publishing side of things, I can't imagine that publishers would be able to make $99 on a per-click basis. A) the advertiser would have to have content publishing turned ON - which is unlikely when you are paying that much per click and B) even if they did publish those ads on an AdSense type site, the publisher would only get a portion of the revenue. They'd have to share it with Google or some other ad network. Still... that's a nice little cost per click!

Also remember that the payout for lawyers who pays that $99.44 per click. Such lawsuits generate at least 7 or 8 figures - yes millions. So spending that much for a click for such a big payout may be worth it.

I do not think so that any one pay $99.44 for only one click.

how would i go about getting key words such as the one you have used to work to my advantage ? linke how would i set that up in adsence ? what heading is it under ? and what do you do ? please explain thanks.

sold on Google for $99.44... but if you get clicks on your site you would only get a small % of that.

Google is really starting to get cheap with their payout %