When we need PPC

[kamalsingh083]

Hi all,
When we need PPC if we are doing the seo of the website.What PPC can give that SEOcan not give us.

[abellasmith]

PPC is used for advertisement.. But with the help of SEO we can indexed our page with the help of many tools..

[prcys]

Hi all, When we need PPC if we are doing the seo of the website.What PPC can give that SEOcan not give us.

PPC is the advertising method for getting more traffic to the site. As it include the images , banner and text based ad of the site. PPC provides the fast result for the site and that is why it is more used by people but for that one need to pay money as many times we used this techniques so it is costly.
And more people use SEO with the PPC as seo is the free way and provide the long term result but it takes sometime. And so for the new site, people use the PPC for getting the quick results.

[M Becky]

Sometimes, PPC substantially improves conversion rate of a website that was unable to pull any organic traffic (and that too relatively fast!)

[cscgal]

We get a LOT of traffic from Google's organic SERPS daily (over 300,000 visitors, actually), but we still use PPC to supplement that. In our case, the traffic that we get from organic is very different from what we get from PPC.

Our organic traffic is long-tail towards individual forum threads on the site. People come in from the serps, read the page, and then move on. It accounts for the majority of our page impressions, but people who are doing Google searches are currently in research-mode, and are not in the market to start joining a community.

We therefore rely on PPC to help sustain new blood into our community. We have found that people who come into our forum listing pages spend more time on the site and are more likely to register and post. However, because these are navigational pages and don't contain actual content, Google doesn't send any traffic to these pages. Therefore, we need to rely on PPC to send traffic to the pages that convert the highest for us.

[vididong.com]

First you need to do SEM to atract traffic, then do SEO for long term

In season such as new year, I am sure you want to run some SEM