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Quality Score

What is quality score in PPC and how to calculate it?

Cyberdesignz
Light Poster
39 posts since Dec 2010
Reputation Points: 8
Solved Threads: 2
 
What is quality score in PPC and how to calculate it?


Check this link for your understanding : adwords.google.com/support/aw/bin/answer.py?hl=en&answer=10215

prcys
Junior Poster
140 posts since Aug 2011
Reputation Points: 10
Solved Threads: 9
 

Quality score is a calculative term which is calculated on quality of your ad content, number of clicks on the ad, type of keywords used. It is calculated by the google itself. Higher the quality score, lower the cost per click.

sara121
Newbie Poster
7 posts since Dec 2011
Reputation Points: 10
Solved Threads: 0
 

Quality Score is a collective score of combination of kewords, tag line, your ad title, your description and the url you provide to display etc. that google will provide your advertisement that you create to generate business.

EmilyJohnson
Junior Poster in Training
63 posts since Apr 2011
Reputation Points: 10
Solved Threads: 4
 

It is difficult to say .There are many traffic by PPC, but it doesn't mean that all the people who visit are customers.

elitebag
Light Poster
25 posts since Jan 2012
Reputation Points: 2
Solved Threads: 0
 

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