Question... Out of ALL the pay per click SEs & sites, which one do you feel gives you the best ROI?
I'm guessing Google, but just want to hear what others say.
Oh can you please PM me, cuz I don't always get time to read the posts. I'm so busy.
Thanks again & take care
Michelle
GREAT question. Google will give you the highest search volume. Google has a good b2b market. Yahoo and msn has much lower search volume. Yahoo has a better overall b2c market than google and overall older demographic. Many times yahoo and msn CAN convert at a higher rate than google and have a better roi.
In an ideal situation you would test all three... but the issue is identifying good keywords 1st. A good process might be to start with google adwords with conversion tracking in place, then move into yahoo after you have nailed down some good keywords, moving those keywords into yahoo and then msn.
But it's up to you! Depends on your business. What type of business is it?
Can't use AdWords anymore, Google discontinued the word "escort".
I'm not an escort agency, but I am an expert for the industry, so I sell business kits on how to open your own escort agency, how to become an escort, I offer a legal membership with monthly articles, etc.
Now I'm stuck unable to find professional reliable companies that offer PPC where I can advertise & actually make sales from.
Yahoo Publisher Network (YPN) has a targeting feature unique to the YPN platform called ad targeting. With this, you can specify the targeting category in which your page or site fits best. There are 20 categories and 127 subcategories to choose from. You can target an entire site, a directory, even selecting specific pages. You are limited to 50 targeting sites/directories/pages in your Ad Categories section.
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