There are two issues to consider here:
1. Conversion Rate
2. Call To Action
In regards to Conversion Rate, one has to consider the average in general is usually 2-3%. There are ways to optimize these numbers by:
a. improving usability
b. motivating the visitor to dig digger to the site and become more curious on the product
c. invite the visitor to subscribe or sign up for a special deal club
In regards to Call to Action, there has to be one that is visible and enticing.
InsightsDigital
Posting Virtuoso
1,761 posts since Jun 2009
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The only solution for converting every visitor in to subscriber,
to have quality content in your web site rather than quantity..
and then you can do some marketing strategies...
vincent2085
Junior Poster in Training
53 posts since Aug 2009
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You could always give away 100 dollar bills to each subscriber to increase your conversion rates. Kidding aside, there are so many factors that go into converting visitors. Reducing your bounce rate, increasing pages per visit, time per visit, analyzing navigational paths, ensuring your content is relevant to your visitors, etc.
Wow....you scared me...when I first started to read your post and saw that you are telling to give 100 dollar bills to each subscriber....but whatever you said is very true about the content of the page.
Angela12
Junior Poster in Training
57 posts since Aug 2009
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What helps increase conversion rate has been every web analyst's question... Even offering $100 may entice registration but may not help lead to other desired actions on the site.
InsightsDigital
Posting Virtuoso
1,761 posts since Jun 2009
Reputation Points: 68
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