Online Panel Research - Do you used them to develop insights for your marketing plan?
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In order to develop insights for its market research section of the marketing plan, some companies use panel or internet research surveys. I actually have developed a few myself. So if you do it in-house or use an outside vendor, what do you think now after reading this: http://www.nytimes.com/2009/09/05/te.../05nocera.html
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