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Sep 14th, 2009
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Using Social Media To Promote a Product

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As we all know, social media is mentioned by almost every single internet marketer out there. Saying that, have you used social media to promote a product. Has it helped or was it a learning experience? What do you think? Please do share your case stories.
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InsightsDigital is offline Offline
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Sep 15th, 2009
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Re: Using Social Media To Promote a Product

Implementing a social media marketing program without optimizing content is leaving money on the table. Useful social content (blog, video, images, audio) that cannot be discovered via search is a lost opportunity to reach an audience that is looking. Social interactions and media sharing amongst social network participants create the kind of content that can improve a brand’s visibility within search results through profiles, videos, blog posts, or other media.
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Sep 15th, 2009
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Re: Using Social Media To Promote a Product

This post is in continuation of my previous one. SEO and social media work well together as long as there is a framework for doing so. One way to build SEO and social media programs efficiently is to follow a social media roadmap. Find the audience; understand their behaviors, preferences, methods of publishing, and sharing. Most companies that are involved with the social web in the channels where their customers spend time have a good sense of where to start. Many companies are ahead of the game by tracking their audience via social media monitoring software.
Last edited by shubh09; Sep 15th, 2009 at 4:48 am.
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Sep 18th, 2009
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Re: Using Social Media To Promote a Product

One outstanding member of it is the social networking site which are so hot recently!

Social Networking is a recent invention that has the Internet still at the edge of its seat due to its popularity with people.

This is mostly because it really is for the people. Bringing every kind of social group together in one place and letting them interact is really a big thing indeed.
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mahgobb is offline Offline
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Sep 20th, 2009
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Re: Using Social Media To Promote a Product

It help in exposure by enhancing your visibility but I don't think it help you in conversion what you can expect with organic search traffic.
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Re: Using Social Media To Promote a Product

I really believe in creating a social media roadmap before implementation and then constantly optimizing for:
1. Content Relevance
2. Encouraging interactions with other members
3. Constant contribution
4. Ensuring that these social media tactics help refer traffic to your website
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InsightsDigital is offline Offline
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Sep 21st, 2009
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Re: Using Social Media To Promote a Product

Click to Expand / Collapse  Quote originally posted by bobchrist ...
It help in exposure by enhancing your visibility but I don't think it help you in conversion what you can expect with organic search traffic.
Right, because the traffic are sent buy the social media are so untargetedm, they are generally the qucik come and quick go type!
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Sep 22nd, 2009
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Re: Using Social Media To Promote a Product

Click to Expand / Collapse  Quote originally posted by crimgirl ...
Right, because the traffic are sent buy the social media are so untargetedm, they are generally the qucik come and quick go type!
Not necessarily. Look at the few examples about how Dell or other businesses have leveraged Twitter to increase their sales. Not only did these businesses reached their target audiences, these businesses have seen good ROI. http://business.twitter.com/twitter101
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InsightsDigital is offline Offline
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Sep 22nd, 2009
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Re: Using Social Media To Promote a Product

Not necessarily. Look at the few examples about how Dell or other businesses have leveraged Twitter to increase their sales. Not only did these businesses reached their target audiences, these businesses have seen good ROI. http://business.twitter.com/twitter101
That's because they are selling things!! For salers, all the vistors can be their customers!!

But it is not ture for other niches!!!
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Sep 22nd, 2009
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Re: Using Social Media To Promote a Product

Click to Expand / Collapse  Quote originally posted by crimgirl ...
That's because they are selling things!! For salers, all the vistors can be their customers!!

But it is not ture for other niches!!!
Also they hold good brand and constantly doing rebranding.
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bobchrist is offline Offline
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This thread is more than three months old

No one has posted to this discussion for at least three months. Please let old threads die and do not reply to them unless you feel you have something new and valuable to contribute that absolutely must be added to make the discussion complete. Otherwise, please start a new thread in this forum instead.
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