Good question - I strongly advise you to get just 3/4 books -
1. Web Analytics - Jim Sterne
2. KPIs and any other book by Eric Peterson
3. Web Analytics one hour a day by Avinash
Also go to blogs like webmetricsguru.com and if you are in NYC, join groups like NY Data Stories meetup.
InsightsDigital
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With Avinash, alot of his content for the book is also on his blog so that is why its important to follow his blog because lots of other practitioners provide valuable comments and insights.
InsightsDigital
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