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Aug 3rd, 2005
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Mark Hughes - Buzzmarketing Book

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Found this in Monday's issue of USA Today:

In 1999, while working for Half.com, a start-up Web marketplace, Hughes got tiny
Halfway, Ore., to temporarily change its name to Half.com for a fee. He put
advertisements on the backs of fortune cookies and in New York City urinals.
"Don't piss away half your money; head to Half.com," read the urinal copy.

http://www.usatoday.com/money/books/...arketing_x.htm

Very cool review of the book Buzzmarketing
Last edited by pulse; Nov 26th, 2005 at 10:23 am.
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Re: Mark Hughes - Buzzmarketing Book

Nice book.
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Re: Mark Hughes - Buzzmarketing Book

sounds interesting may be a good read
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Nov 26th, 2005
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Re: Mark Hughes - Buzzmarketing Book

Quote originally posted by pearl100 ...
Found this in Monday's issue of USA Today:

In 1999, while working for Half.com, a start-up Web marketplace, Hughes got tiny
Halfway, Ore., to temporarily change its name to Half.com for a fee. He put
advertisements on the backs of fortune cookies and in New York City urinals.
"Don't piss away half your money; head to Half.com," read the urinal copy.

http://www.usatoday.com/money/books/...arketing_x.htm

Very cool review of the book Buzzmarketing
We do not appreciate affiliate links on this forum. Please refrain from doing it again.
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Nov 26th, 2005
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Re: Mark Hughes - Buzzmarketing Book

I don't think that URL has an affiliate link in it, does it? Amazon links are always messy.
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Re: Mark Hughes - Buzzmarketing Book

Quote originally posted by cscgal ...
I don't think that URL has an affiliate link in it, does it? Amazon links are always messy.
The one you are seeing in that post is the one I changed from that affiliate link which was posted there. His/her link ended in username-20. That's how affiliate links on amazon are.
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Re: Mark Hughes - Buzzmarketing Book

Ah, alright
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