We're a community of 1076K IT Pros here for help, advice, solutions, professional growth and fun. Join us!
1,075,983 Members — Technology Publication meets Social Media
Username:
Password:
Lost login information?

DaniWeb has recovered from Google Panda ... Sorta

5
By Danielle Horowitz on May 17th, 2011 1:52 am

As many of you are probably aware, DaniWeb was hit hard by Google's Panda algorithm update back in February. A news story written by Davey entitled Google Farmer Update: what went wrong? explained that the February 24th Panda algorithm targeted at content farms literally cut DaniWeb's US traffic by half. The global rollout that followed a month later did the same to all of our English-speaking traffic.

On March 3rd, I started a forum thread in Google's Webmaster Central forum as a plea of desperation. A couple hundred responses explained in detail all of the different things that I've done to try to regain Google's trust, along with a back and forth debate with some of the regulars in that forum as to what to do next. I'm going to spare you the details of rehashing everything in this article. You're free to read that forum thread and it basically is a play-by-play of the last two months of my life.

After quite a number of really tough weeks, I'm pleased to finally say that traffic is now on an upswing. The following Google Analytics graph explains it better than I ever could:

graph.gif

The graph indicates a slight dip towards the end of February when just the US was affected by Panda, and then a huge dip when Panda went global. However, you can see that over the past couple of weeks, traffic has been on the upswing, increasing day after day. We're not yet near where we were before Panda, but there definitely is hope that we will get back there soon.

As many of you SEOs are aware, Google releases quite a few hundred algorithm updates over the course of the year. Many algorithm changes have already gone into effect between when Panda first was rolled out and today. Therefore, I can't say without a doubt that our upswing is directly related to us being un-Pandalized in Google's eyes and not due to another algorithm change that was released. In fact, in all honestly, that's probably what it is.

What I'm sure many of you guys are wondering is what it is that I've changed. Well, a lot of things. If you really want to know the nitty gritty of it, check out that forum thread in Webmaster Central. However, in a nutshell, I've worked on removing duplicate content, making use of the canonical tag and better use of 301 redirects, and adding the noindex meta tag to SERP-like pages and tag clouds. I've also done a lot of work on page load times. Interestingly enough, I've discovered that the number of pages crawled per day has NOT decreased in tandem with Panda (surprisingly), but it HAS been directly affected by our page load times.Pages crawled per day:

crawled.pngTime spent downloading a page:

time.png


I guess it also goes without saying that it's also important to constantly build backlinks. Like many other content sites out there, we are constantly scraped on a regular basis. A lot of other sites out there syndicate our RSS feeds. It is entirely possible/plausible that Google's Panda algorithm [appropriately] hit all of the low quality sites that were just syndicating and linking back to us (with no unique content of their own), ultimately discrediting half of the sites in our backlink portfolio, killing our traffic indirectly. Therefore, it isn't that we got flagged by Panda's algorithm, but rather that we just need to work on building up more backlinks.

We're working on it. In the meantime, we've stopped the downward trend of traffic decreasing day by day, and we've been on an upward trend for a few weeks now. Hopefully, it will only improve as time goes on.

Dani thanks for all this info! Will definitely be useful when analyzing other sites. This is awesome!

pscoln1
Newbie Poster
21 posts since Sep 2007
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

You know what I think!

Kudos!

LyricalQuestion
Newbie Poster
6 posts since Mar 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Google panda is very useful for duplicate content and made for adsense. If your site have duplicate content and its designed only for adsense your site will be penalized by Google.

SEO Ltd
Newbie Poster
2 posts since May 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Thanks for Good Information

rpv_sen
Posting Whiz in Training
204 posts since Mar 2011
Reputation Points: 24
Solved Threads: 18
Skill Endorsements: 0

Thank for for that it's really useful Article i hope we will do it on my site <snipped link>

Haroon123
Newbie Poster
1 post since May 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Can I just say, YAY!

:)

Good to know your hard work, as always, is paying off Dani.

happygeek
veganarchist
Administrator
28,352 posts since Mar 2006
Reputation Points: 1,603
Solved Threads: 90
Skill Endorsements: 71

Thanks Dani, my site was hit quite a bit worst than you actually but for past 24hrs I saw some increase, lets hope it goes up. I hate the panda update, how come a site that is 16 years old has pr 4 and thousands of legit not one bought backlinks is still not ranking on first page for its keyword?

lookup mwd , you will find us on 2nd page!

We lost hundreds of thousands of visitors nearly, 75% of traffic is gone, 27 writers are layed off.
Anyway, i learned some lessons so.. i kind of stopped whining, but I feel your pain!

joehobot
Newbie Poster
1 post since May 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

..................I've worked on removing duplicate content, making use of the canonical tag and better use of 301 redirects, and adding the noindex meta tag to SERP-like pages and tag clouds. I've also done a lot of work on page load times..................................

Yeah, that's Good. I really am glad to know about this extremely appreciable action taken like adding canonical tags, And basically, the best part is adding the no index tag for SERP like pages. This step would also help you to maintain the decorum of your forum and this will make sure the members coming here are participating in a healthy discussions.

jack jastin
Junior Poster in Training
82 posts since Mar 2011
Reputation Points: 9
Solved Threads: 1
Skill Endorsements: 0

@Dani Horowitz

Google Panda update is good for Unique Googlers. I hope DaniWeb is started climbing in Google.com again soon. :-)

joomlatemplates
Newbie Poster
1 post since May 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Thank you for sharing your story. You shared very useful information with us...

keyideas
Light Poster
43 posts since Nov 2010
Reputation Points: 10
Solved Threads: 1
Skill Endorsements: 0

Just goes to show why you should never rely on Google but treat it as the free bonus that it is. As you have experienced, it's not to good to rely on a third party that you have no control over, as a source of visitors.

I would concentrate on delivering a better service that will get advertised by word of mouth.

Charles Sweeney
Junior Poster in Training
98 posts since Jul 2008
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Using Google's canonical tag is pretty good if you are passing session IDs in URLs as Google sees every URL as different so all those pointing to the same page but with different session IDs and therefore different URLs would be seen as duplicate content.

The canonical tag means Google just indexes the page under one URL.

(Hopefully correct sig below, last post sig was deemed fake but was genuine but not in correct format, don't post here much!)

Charles Sweeney
Junior Poster in Training
98 posts since Jul 2008
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Panda update changes the SEO in a large way, yes people talks and relates Panda as duplicate content but there are many other facts like more ads then content.

Content that is not rich or having less meanings, changing design of site regularly all can decreases the value of ur sites.

sgtechin
Newbie Poster
15 posts since May 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Glad to hear about the recovery of Daniweb ...

It was just yesterday when I received some newsletter from teliad. They compared the changes in Ranking visibility from march to may from the top 100 web pages for englisch search queries ...

The biggest winners are:

1. youtube.com: 54.096,74 (+139,8%)
2. facebook.com: 24.167,27 (+124,26%)
3. squidoo.com: 11.467,18 (+63,60%)
4. ehow.co.uk: 6.035,64 (+58,27%)
5. thefreedictionary.com: 5.676 (+38,45%)
6. flickr.com: 12.905,11 (+38,00%)
7. alibaba.com: 7.523,97 (+35,74%)
8. myspace.com: 6.660,76 (+30,86%)
9. nextag.com: 11.453,02 (+30,77%)
10. informe.com: 8.796,46 (+28,89%)

The biggest losers are:

1. associatedcontent.com: 9.129,76 (-56,84%)
2. suite101.com: 9.590,36 (-52,82%)
3. wisegeek.com: 3.921,63 (-52,66%)
4. thefind.com: 4.077,09 (-43,76%)
5. findarticles.com: 3.872,02 (-39,98)
6. examiner.com: 3.116,22 (38,69%)
7. ezinearticles.com: 14.712,47 (38,62%)
8. buzzle.com: 7.375,12 (-37,74%)
9. ehow.com: 24.304,51 (-28,26%)
10. brothersoft.com: 3.895,10 (-27,36%)

Source: teliad.com newsletter

Seems to me that the big brands have got the best of the bargain after Google Panda Farmer Update .... but it seems weird to me, that ehow.co.uk is one of the biggest winners meanwhile ehow.com lost about 30% of their ranking visibility ...

SEOnlace
Light Poster
41 posts since Feb 2011
Reputation Points: 10
Solved Threads: 4
Skill Endorsements: 0

One good thing I like about Google Panda Update (though it hit hard on some of my websites) is that it serves as a wake up call to further improve our performance in posting quality content. I am glad to know that Daniweb is fast recovering and yeah you're right, it'll improve overtime.

charlenej
Junior Poster in Training
60 posts since Apr 2011
Reputation Points: 13
Solved Threads: 2
Skill Endorsements: 0

I figured it would take the search engine a bit of time to realize Daniweb web pages are uniquely genuine and should be rewarded again as such.

As far as backlinks go, I don't get it. How do you not see that your own web pages are your biggest and best linking strategy? Seek externally all you want but you cannot control the fluctuating values of incoming links yet are in full control of your internal linking structure. Do you think you are fully capitalizing on your own off-page ranking influences. A link is a link.

canadafred
SEO Alumni
Moderator
1,130 posts since Feb 2006
Reputation Points: 204
Solved Threads: 30
Skill Endorsements: 12

thanks for your information released! Dani

maximocn
Newbie Poster
3 posts since Jun 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

Checking in - Dani - how are things going?

LyricalQuestion
Newbie Poster
6 posts since Mar 2011
Reputation Points: 10
Solved Threads: 0
Skill Endorsements: 0

We're pretty much holding steady. There hasn't been a significant traffic increase since the beginning of the month.

Dani
The Queen of DaniWeb
Administrator
21,343 posts since Feb 2002
Reputation Points: 1,555
Solved Threads: 367
Skill Endorsements: 121

Post: Markdown Syntax: Formatting Help
 
You
View similar articles that have also been tagged:
 
© 2013 DaniWeb® LLC
Page rendered in 0.1307 seconds using 2.75MB