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Old Domain Vs Keyword rich domain

I am merging 2 websites and trying to decide which url to keep I have one domain that is 11 yrs old but it does not have any keyword relevance, and another domain that has keyword relevance that is 1 yr old? They both have roughy 4000 backlinks .
What do you suggest ?

JG42122
Light Poster
37 posts since Oct 2008
Reputation Points: 10
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I'd suggest you recreate the old one into a "branding" web site and use the new one as more of a search engine friendly web site with heavy cross linking between the two. In this way, should it be deployed effectively, you won't need to concern yourself with the accumalation of backlinks, ever again. Just keep evolving the two in their related but separate directions.

canadafred
SEO Consultant
Moderator
1,021 posts since Feb 2006
Reputation Points: 192
Solved Threads: 28
 

Could you please tell us why you want to merge these sites?

mrandrei
Junior Poster in Training
94 posts since Mar 2009
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Well the company had 2 websites for some reason both with basically the same info, both websites was done with an online website program, and neither contain Seo, and even if they did I don't think it would be anywhere near as good as what could be accomplished with a real website. We have to have seo in order to make a profit their is no other way.

Furthermore one of the websites was built by a guy who is no longer with the company, and the company still receives the orders placed on the site, but they have no way to add new products or to get to the back office to make changes .

I am working directly with the owner of the company who is an older gentleman. He knows everything about what he does, and he is a very talented man. However he does not know the first thing about the internet, SEO, or operating a website.

JG42122
Light Poster
37 posts since Oct 2008
Reputation Points: 10
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Age of a domain matters. You can use your old domain and put them a keywords on metas as well as on your content.

x3mario
Posting Whiz
341 posts since Aug 2007
Reputation Points: 44
Solved Threads: 2
 

Having keyword in the domain name are not helpful completely because many factors are also important in the success & visibility of any website in search engine. I prefer to continue with old aged domain.

Flower
Junior Poster
190 posts since Mar 2006
Reputation Points: 10
Solved Threads: 3
 

The keywords are mostly useful in old crappy search engines. Keep the old one.

igorwruppi
Newbie Poster
12 posts since May 2009
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I think you should renovate your old website with new design and fresh content.

bobchrist
Posting Pro in Training
456 posts since Jan 2007
Reputation Points: 17
Solved Threads: 10
 

I would go with the Keyword rich domain, also it's one year old, if there is any debate like new domains are not received well by Google. One year old is, in my opinion, enough even if the age of a domain counts in SEO.

Hsekhar
Light Poster
43 posts since Feb 2009
Reputation Points: 10
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I think you should keep them both. One could be a blog and the other a website. Then optimize differently and see what happens.

cybernac
Newbie Poster
4 posts since Jun 2009
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I would like to go with the old aged domain...

The reason behind it is that ..search engines (especially google) provides more weighted to the old age and trusty domain...and it has a healthy backlink too...you can get the create keyword rich URL which will almost provide you the same effect...

beside the SEO an old age domain has a brand in itself so i think you should not loose it

ArvindSharma
Junior Poster in Training
75 posts since Apr 2009
Reputation Points: 11
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There is no any important for good ranking in google or any search engine which site is keyword rich or old domain...

ranking depends on your quality content and your popularity...

alisaa
Newbie Poster
4 posts since Jun 2009
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acutally if your site seo friendly so your site keyword rank.

destlecare3
Newbie Poster
2 posts since Jun 2009
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This article has been dead for over three months

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