For those using social media or planning on using social media as part of their marketing plan (and ultimately their SEO and SEM efforts), Facebook is the Claude Raines of social media. Facebook is invisible to the search engines and there does not seem to be an abundance of work arounds available on the net. Two options are News Feed Optimization (NFO) and News Feed Marketing (NFM) within Facebook. And while these are nice tricks the reality is that a small percentage of feeds get listed.

Has anyone tried NFO and NFM within Facebook and are willing to share the results? I wonder if Microsoft, in their attempts to move ahead of Google as the pre-eminent search engine, will try to get Bing to recognize and list Facebook content.