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The Importance of H1 Tags In SEO?

I have read various blogs and forums which suggest that many site designers dont bother to use H1 tags however they can be useful in SEO purposes.

I am planning to use them on {my site} although I am puzzled as to why they are not widely used.

justlukeyou
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15 posts since Feb 2007
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Header tags are the 2nd most important tag next to title. Try to put similar text in your h1 and page title, and use that same text on the page to tie it all together.

webwest
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21 posts since Oct 2009
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What about if I put a h2 tag in and not a h1 tag, would this not be as effective?

David - Advertiserbay

Advertiserbay
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10 posts since Oct 2009
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If you need multiple headers, certainly use h2, h3 ... h6 etc. Don't put whole paragraphs in a header and don't use (ie) multiple h1 headers on the same page.

webwest
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Search engines don't put much, if any, weight on H tags anymore, no matter if they are H1, H2, H3 whatever. A study just came out to prove this, read more here: {Link Removed}

seofool
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If I recall correctly, googlebots used to use H1 tags to weigh the "importance" of text on a page - so they were, at one point, perceived as beneficial from an SEO standpoint. However, when google saw that webmasters were abusing H1 tags to emphasize keywords and manipulate search rankings, they stopped using them as a ranking influence. Nowadays, all an H1 tag does is tell Google that you are using a heading. It has no impact on how your site will rank.

jay 11
The Dude Abides
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Header tags may not carry as much SEO weight as they used to but personally, I'm not removing any and will continue to use them at least for organization and global styling ... but I'm an old school coder :)

webwest
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21 posts since Oct 2009
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I have read various blogs and forums which suggest that many site designers dont bother to use H1 tags however they can be useful in SEO purposes.

I am planning to use them on {my site} although I am puzzled as to why they are not widely used.

I am curious to know why you didn't say "I am planning to use them on my site...". Could it be that you are trying to get around the rule about publicizing your website in the forums???

I think it is.

MktgRob
Nearly a Posting Virtuoso
1,294 posts since May 2009
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MktgRob I'd also remove the link from your quote. :)

sennetor
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91 posts since Nov 2003
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OK so if h1 tags are not really rated much anymore then what is? I am new to HTML and need to make sure my new site has the best SEO and performs well in rankings. Any help in this area would be appreciated, thanks in advance.

Advertiserbay
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10 posts since Oct 2009
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OK so if h1 tags are not really rated much anymore then what is? I am new to HTML and need to make sure my new site has the best SEO and performs well in rankings. Any help in this area would be appreciated, thanks in advance.


There are no shortcuts really. At least none that won't come back to bite you later on. :) It's probably best to develop your site in a manner that is natural for users and compliant with web standards. There are 'code validators' you can run your site pages through to help make sure there are no glaring errors.

jay 11
The Dude Abides
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This is my take on this an please read the latest Google SEO guideline (The PDF version which is somewhat difficult to find).

Use tags to emphasize primary keyphrases.
Use tags to emphasize secondary keyphrases.
Use well, you get the picture by now.

Do this consistently across your site.

To the response that mentioned the devalued importance of the tag, well, maybe it's time to wake up.

canadafred
SEO Consultant
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as my experience,h1 tags helps ranking so much. So I put it on all of my websites.

thanya
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10 posts since Jul 2009
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[QUOTE=thanya;1038692]Listen. I just wrote you a two page piece but everything I wrote crashed: just as I tried to send my response. I really don't like writing in Word when I'm in my few, various Forums I frequent [OK JUST HERE!], but that would be a good habit to get in. Having the text you wrote instantly come back up for the times this stupid machine doesn't work. And at the same time as having Internet woes, I don't really don't feel like writing over and over again the things I've written about for the last hour, it seems. There's gotta' to be buggering up between this HP beast and Microsoft war going on non-stop. Things want to open, then they don't want to open and other things are trying to open other stuff ... AHHHHHH It's like I only had three megs of ram again.

It's 1:30 in the morning in my neck of thise great, seasonally transitional wilderness I'm a part of and I'm grateful.

OK. this is the synopsis of my earlier thoughts on this interesting headings debate:

A. Use when appropriate, paticularly when it can emphasize keyphrases and their dynamic variations; including but not exclusive to abbreviations, synonymous keyphrases, plurialization, prefix and suffix transitions and variables, obvious use of linguistics, altering verbe tenses, acronyms, lexicons, morphology ... any other web content apparently intelligerntly produced.

Then you have the . Think of it like the secondary keyphrase Introduction Channel (some ethical SEOers call this "Going for the Long Tail" SEO approach (auxilliary keyphrases such as regionally specific [by country]) ie:P .com vs .ca.

Niow, let's look at the tag ... heck ... look around, you'll figure heading tags out pretty quick.

Keep things orderly. Important is mportant, you don't have to overkill it in just the s. [Note:I have been known to "over-optimize sites, intentionally, in order to best assess my webpage positions amongst the top keyphrase competitors, and then, to reduce it while still growing, slowly and cautiously]. Smooth but irregular a bit, unpredictable yet predictable. Let the search engine know that t'll find really good new stuff when it determines itself the next crawl.

Craft your headings, don't just search engine them. Make them visitor interesting, part of the the reason why they showed up. This is effective on-site search engine optimization.

Work the headings! Work all the optimizable web page components.

canadafred
SEO Consultant
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1,021 posts since Feb 2006
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Proper structure plays a role in SEO. All heading tags should be used in the proper order to achieve maximum exposure, but they are not the only part of the formula. A large portion of the formula involves linkbacks. The more linkbacks you have from sites that also have a high number of linkbacks for the same keyword, the better your search engine results will be for that particular keyword.

family checkout
Light Poster
25 posts since Oct 2009
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... linkbacks ... more linkbacks ... a high number of linkbacks ...

Linkbacks? Are they in the same family as, check this out checkout, humpbacks? BACKLINKS, you meanBacklinks or incoming links or even inbound links. Check this out family ... linkback hunting is for checked out SEO sissies.

canadafred
SEO Consultant
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1,021 posts since Feb 2006
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Google has changed its algorithm in the past one week or so. My PR has taken a beating. But some keywords got good placements. Really I don't know what is happening.

Allison2009
Junior Poster
148 posts since Jul 2009
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Google has changed ... Really I don't know what is happening.

None of us really know either and the search engines, well, they're kinda nuts themselves.

Sounds to me like you must have recently been playing around with SEOing your stuff and your keyphrase rankings are changing because very little of such significance happens in the search engine ranking mechanism in one week, lately.

canadafred
SEO Consultant
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1,021 posts since Feb 2006
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Right, h1, h2 and h3 tags are all important for on-page SEO. I would recommend you to read an article from seomoz titled 'search ranking factors'

AirForceOne
Posting Pro in Training
457 posts since Jun 2009
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You can place only one and many , etc.
tag is must to be placed (like ). It is the main subject of the page.

sevamaster
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25 posts since Nov 2009
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This article has been dead for over three months

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