Set a title tag up to be no more than a couple of words that make cohesive sense - not a list of keywords. It should include your keywords in them, most def, but not to the point where it looks like you're just keyword stuffing.
cscgal
The Queen of DaniWeb
19,421 posts since Feb 2002
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It's important to remember the title tag is what people see when they do a search. If your title doesn't accurately reflect what the page is about you may rank well in the search results but get little traffic which is the exact opposite of what you are trying to achieve.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
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Code your entire site for visitors and not for spiders :) That's all I have to say.
cscgal
The Queen of DaniWeb
19,421 posts since Feb 2002
Reputation Points: 1,474
Solved Threads: 229
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I'd say that is a significant amount to consider.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
I agree completely that you should build your site for people first. The trick is to work within that framework and still get the SEO job done. In this case I would suggest that because most searchers aren't going to travel a great distance to get their dog trained, that you use something like "Expert Dog Training in Mytown" for example. It's also lots easier to rank well for a term that's "local". Experience also shows me that you can effectively use up to six or seven words in the title without too much dilution and it helps to make your title make more sense.
fromthe5
Junior Poster in Training
72 posts since Oct 2005
Reputation Points: 10
Solved Threads: 0