That's not true. Wherever you read that is probably a bad place to get SEO advice.
Your goal is to get links IN tp your site. Not to link to other sites. And the reason why link exchanges aren't working is because they have no positive effect on SEO and is more likely to hurt you then help you. Stop seeking link exchanges and start seeking one way inbound links.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
But your goal is not to exchange links. It is to get one way links to your site.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
What you are talking about is fine with search engines but fraudulent to website owners. Basically you are tricking them into thinking they are getting a reciprocal link that will help their rankings but in reality they are getting nothing. How would you feel if you were on the receiving end of such a trick?
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
if you will read my post before insulting my advice - I said, if you submit the directory gets its own PR, in a lot of cases the direcory actually gets better ranking than the site itself.
That has nothing to do with what we're talking about.
In your post you outline how to block the links back to reciprocal link partners so they have no SEO value. That's the fraud I am talking about. You can't hide it as it is there in your post for anyone to read.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
It's fraud to the sites you link to. Not the search engines. You are deceiving people into thinking they are getting a link with SEO value when in fact it has none. That is unethical.
Get it?
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
You completely miss the point. You're misleading other webmaster into thinking they are getting a link that has SEO value. By blocking it from the search engines it has none.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
You obviously need to have your memory refreshed. Here is where you said it:
A directory ISa good idea for SEO on your site.
I will show you a way to get ONE way links to your site by aiming your reciprical links to your home page or internal page (more important than ever to get internal pages)
You can do it like this:
Create 2 folders to the root of the website you can call them GO and Directory.
Install your new directory into the directory folder.
Edit the Meta Refresh in the "Go" "index.html" to point to the http://www.yoursite.com/Directory
Add Disallow: /go/ to your robots.txt file
Create the link for visitors that will take them to the redirect.
You can use something like this: ADD URL
Since the redirect is a standard meta refresh, and is disallowed from robots,
it is not spidered, or followed, so this is a perfectly legal way to make sure
the spiders never see the destination page!
(in fact, this exact method was endorsed by a Google Engineer in Webmaster World)
Try to argue your way out of that now.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38
By blocking that page in the go folder you essentially block any pages that use that folder to be found by humans and search engines. You're trying to make it look innocent but it isn't. You're cheating people out of links. I don't know who you think you are fooling.
stymiee
He's No Good To Me Dead
3,360 posts since May 2006
Reputation Points: 161
Solved Threads: 38