I read on the Forrester Blog that it found in its recent survey that:
- Young singles and couples are the most connected.
- Young families are heavy tech users, especially for shared experiences.
- Older families are straddling different worlds.
- Older singles and couples use technology more surgically.
This is very interesting but true.
http://blogs.forrester.com/marketing...a-is-here.html
What do you think?
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