MARKET RESEARCH ANALYST--SAN FRANCISCO BAY AREA: Over 15 years experience in marketing for the high tech industry, specializing in hardware and software. Demonstrated skills in managing, communicating, negotiating, innovating and analyzing. Proficient in RDBMS development and in statistical data-mining software for market analysis and segmentation. Introduced new technologies that became industry standard. Re-engineered business processes and coached staff decreasing customer complaints by 81%. Automated data entry processes, restructured headcount and cut labor costs by 20%. Reduced customer product returns by 50% saving $1.4 million. MBA, Capella University, Minneapolis.