I want to know server side working of the advertising code

[daniel36]

i have code of advertisement of a website .i want to know how can i get information on serverside for a view or a for click.i need its working for developing a advertisement web site.

    <script type="text/javascript">

    var AdBrite_Title_Color = '0000FF';

    var AdBrite_Text_Color = '000000';

    var AdBrite_Background_Color = 'FFFFFF';

    var AdBrite_Border_Color = 'CCCCCC';

    var AdBrite_URL_Color = '008000';

    try{var AdBrite_Iframe=window.top!=window.self?2:1;var AdBrite_Referrer=document.referrer==''?document.location:document.referrer;AdBrite_Referrer=encodeURIComponent(AdBrite_Referrer);}catch(e){var AdBrite_Iframe='';var AdBrite_Referrer='';}

    </script>

    <script type="text/javascript">document.write(String.fromCharCode(60,83,67,82,73,80,84));document.write(' src="http://ads.adbrite.com/mb/text_group.php?sid=2150931&zs=3330305f323530&ifr='+AdBrite_Iframe+'&ref='+AdBrite_Referrer+'" type="text/javascript">');document.write(String.fromCharCode(60,47,83,67,82,73,80,84,62));</script>

    <div><a target="_top" href="http://www.adbrite.com/mb/commerce/purchase_form.php?opid=2150931&afsid=1" style="font-weight:bold;font-family:Arial;font-size:13px;">Your Ad Here</a></div>