Large Images 1000KB + How do they do it??!!

[art_wired]

Checked the images on this Nike site today http://www.nikebetterworld.com/ and found they were using multiple images at 1000 + kb per image and the site loaded lickety split!! How is this possible??!! I would love to be able to do this but am having trouble uncovering the info for how to. Any help?!

Thank-you =)

[iamthwee]

Assuming all things being equal... The only difference I can see is server bandwidth.

The likes of Nike and other conglomerate organisations, probably have the requisite cash reserves to host their websites on server architectures you and I can only dream of.

Think of it like you ordering 1000 do-nuts. The websites hosting you and I would use consists of one guy behind the counter having to dish up 1000 do-nuts...It would take him a long time right? Now Nike/google probably have 10,000 guys behind the counter. It wouldn't take them any time at all to dish up 1000 do-nuts.

A way to achieve a similar effect would be to dramatically reduce the image quality resolution...and have a preloader which waits to load all the images before bringing up the page.

[art_wired]

Thanks God, that makes alot of sense... which sucks for my new web design idea =( lol

[iamthwee]

Just came across the following article by chance...

http://coding.smashingmagazine.com/2011/07/12/behind-the-scenes-of-nike-better-world/

Looks pretty complicated...

[art_wired]

Hmmmmm, the link leads to a 403 forbidden page :(

[iamthwee]

Yeah not quite sure why that is...but if you do a right click open link in new tab.

Or just go to the smashingmagazine home page.

You should be able to find it.

[almostbob]

lookup progressive .jpg

[art_wired]

Yeah not quite sure why that is...but if you do a right click open link in new tab.

Or just go to the smashingmagazine home page.

You should be able to find it.

Ahhh!! Brilliant!!

Thanks again =)