India-based IT company [URL="http://www.satyam.com/"]Satyam[/URL] is facing scandal after its chairman, Ramalingam Raju, admitted he falsified approximately $1 billion of profit in the last several years. The incident, which some are calling India's Enron, may end up costing hundreds of IT workers in Australia their jobs and undermining confidence in one of the India's largest job markets. Raju, one of the original pioneers of the outsourcing industry, sent a five-page letter to Satyam's board recently outlining assuming responsibility for the cooked books and [URL="http://www.businessweek.com/globalbiz/content/jan2009/gb2009017_807784.htm"]says[/URL] he is "now prepared to subject myself to the laws of the land and face the consequences …

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The cost-per-click model for Google ads could soon be complimented by a cost-per-action one, if the testing for this click fraud busting technology proves successful. The concept is simple enough: advertisers would only get charged when a particular action is performed rather than simply clicking on the thing. Already a growing band of volunteers advertisers have been putting the system through its paces, with a positive reaction if my sources are to be believed. However, if it is so good at combating click fraud, why is Google not going to replace the current system outright? My sources tell me that …

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