One of the great things about social media is the way that it utilises the wisdom of crowds. This concept is perhaps best known through Wikipedia, where user editing can often create some wildly inaccurate entries in the short term but over time these get corrected by the larger volume of editors who truly care about the product they are using. Somewhere else that the wisdom of crowds has made an impact is the consumer review market. Most of my family, friends and work colleagues pretty much turn to the Internet for a quick and unbiased opinion before splashing the …

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[URL="http://apple.com"]Apple's[/URL] suing a number of manufacturers of Apple accessories, saying of their products, "many are of inferior quality and reliability, raising significant concerns over compatibility with and damage to Appleā€™s products." Apple says the manufacturers are infringing multiple patents and violating the Apple trademark.[ATTACH]16426[/ATTACH]The suit involves companies [URL="http://www.accstation.com/"]Accstation[/URL], [URL="http://www.boxwave.com/?gclid=CPfI8KGOo6MCFQMmawodbyY95Q"]Boxwave Corporation[/URL], [URL="http://crazyondigital.com/"]Crazyondigital[/URL], [URL="http://www.eforcity.com/apple-iphone-accessories.html"]EforCity Corporation[/URL], [URL="http://www.everydaysource.com/"]Everydaysource[/URL], [URL="http://www.itrimming.com/"]Itrimming[/URL], and [URL="http://www.unitedintegral.com/"]United Integral[/URL], but it's possible that it may expand to include as many twenty additional companies. All of the companies are US-based. Apple's royalty from licensed accessories in its [URL="http://developer.apple.com/programs/mfi/"]Made for iPod[/URL] program ranges around 20-25 percent. Developers in the program have access to …

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A few threads back we were discussing possible FTC regs that would require bloggers to disclose if they were being compensated for blogging about products or services. Well, as is the case with the internet community, a solution has been created. [url]http://cmp.ly/[/url] The link above will take you to a simple page that lays out 6 disclosures that can be included in blog posts or tweets that allow people to reveal a connection or lack of connection between a blogger and the product or service they are talking about. Check it out and let us know what you think. I …

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It seems the FTC has issues new regs covering the review of products by bloggers. Below is the link to the Yahoo news piece on this. Basically, under the new regs, bloggers who are reviewing products have to disclose if they are paid in cash, gifts or freebies for their reviews. Many on this forum have discussed this type of blogging in terms of transparency and honesty. Obviously, these regs will make it easier for consumers reading such reviews to understand where reviews may be skewed. Additionally, this will cut down on the number of review opportunities that are available. …

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There ain't no such thing as a free lunch, as I learned a long time ago while eating my soup and being forced to listen to a product pitch from some marketing droid straight out of college. I thought I was going to get an inside edge on technology developments at the company, instead I found myself in a world of pain where apparently the use of the word 'leverage' at least twice a minute was compulsory. I mention this because I always get goosebumps when the term 'free software' is bandied about, all too aware that all too often …

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The End.