[publishing] Forum Topics

Advert blocking software is thought to be used by something in the region of just five per cent of online users, or 150 million people of you prefer. It is, however, on the up; research conducted by Adobe and anti-adblocking campaigners PageFair suggests that ad blocking use rose by 70 …

In a story this week by [URL="http://www.spiegel.de/international/germany/0,1518,655422,00.html"]German news magazine Der Spiegel[/URL], I was surprised to learn that German book publishers are actively avoiding the eBook market, fearing it will eat into their print publishing business, instead of seeing it as an obvious new market for consumers to read their books. …

In a wide-ranging [URL="http://www.spiegel.de/international/business/0,1518,644229,00.html"]interview with the German Magazine Der Spiegel [/URL]recently, the Head of Google Europe, Philipp Schindler, defended his company against the latest round of attacks from publishers who claim that Google is siphoning profits without creating content. Truth be told, this argument is getting old and it suggests …

One of the big rules of online advertising as I understand it is that you count success to a great extent based on how many people click through to your site. It's really the basis of how people get paid by Google for [URL="https://adwords.google.com/select/AdSenseLoginToAdWords"]Google AdSense[/URL]. If you get click-throughs you …

[B]An innovative experiment in publishing by a doctor in Mumbai has sparked off a wide range of academic publications, giving authors hundreds of new readers and a genuine chance to create relevant new knowledge. [/B] Mumbai-based Medknow is an open publishing firm that creates academic (mostly medical) journals, puts them …

I am a writer by profession. Over the last two decades, I have been fortunate enough to have seen more than twenty of my books make it into print. Some have even sold enough copies for me to earn royalties over and above my advance. With publishing house marketing budgets …