Google's seemingly always changing indexing algorithm continues to hit site rankings as the search giant continues to drive a new generation of SEO relying upon original and relevant content generation and sharing above all else. Now a panel of SEO experts in the UK has warned that companies need to avoid putting all their SEO eggs into the one Google basket and instead embrace SEO strategic evolution in order to maintain and grow traffic. ![dweb-google](/attachments/small/0/dweb-google.jpg "align-right") At a round-table discussion, hosted by cloud provider UKFast, Sam Allcock, CEO of Custard Media, stated that the key to successful audience growth was …

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One of the great things about social media is the way that it utilises the wisdom of crowds. This concept is perhaps best known through Wikipedia, where user editing can often create some wildly inaccurate entries in the short term but over time these get corrected by the larger volume of editors who truly care about the product they are using. Somewhere else that the wisdom of crowds has made an impact is the consumer review market. Most of my family, friends and work colleagues pretty much turn to the Internet for a quick and unbiased opinion before splashing the …

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When 'Thefacebook' first launched in February 2004, access was initially restricted only to students of Harvard University where Mark Zuckerberg was a student. Facebook went on to become something of a success, with the social network [controversially being valued at more than $100 billion](http://www.daniweb.com/internet-marketing/social-media-and-web-communities/news/423739/is-the-facebook-bubble-ready-to-burst#post1810124). ![dweb-socl](/attachments/small/0/dweb-socl.jpg "align-right") Microsoft must have been watching from the sidelines, wondering when and if it could join the social networking revolution; conscious of how it was relatively late to embrace both the Internet and search bandwagons but still able to make more than a little impact when it did. Google limped into the social networking space …

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The latest major online outfit to suffer from a breach is Bitly, the url shortening service beloved by users of Twitter and Facebook. According to a statement from Bitly CEO Mark Josephson, the company has "reason to believe that Bitly account credentials have been compromised." ![c385df134b645f20b10410443c05d835](/attachments/large/0/c385df134b645f20b10410443c05d835.jpg "c385df134b645f20b10410443c05d835") Although Josephson insists that there is no indication at the current time that any Bitly accounts have actually been accessed by the hackers, he has quite wisely taken the proactive step of disconnecting all users' Facebook and Twitter accounts which means they will be required to reconnect these when they next login once …

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New research published today by security vendor ZoneAlarm, the Facebook Child Safety Report, analysed what 600 kids aged between 10 and 15 and located around the world were up to Facebook. The end result reveals those common behaviours that increase the exposure of children to bullying online, predatory threat and other security problems. The major factor, surprise surprise, that contributes to an increase risk late night usage. ![dweb-facebookeferal](/attachments/small/0/dweb-facebookeferal.jpg "align-right") Three activities revealed a positive link with increased risk: adding friends that could well be strangers, playing those Facebook games which require access to account information and, as mentioned, using Facebook …

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DaniWeb recently attended the ANA Digital and Social Media Conference in New York City which brought into focus just how much social media has become a powerful marketing technique. With speakers from companies including RadioShack, Coca-Cola and FedEx, a powerful message was broadcast: social media used to be a thermometer, today it’s a thermostat! The various speakers got that message across loud and clear. FedEx, for example, proved how social media not only drives sales, but drives how people research companies; especially those seeking employment. The numbers were staggering, but we already have a good idea what they are. After …

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According to the Sunday Telegraph [newspaper yesterday](http://www.telegraph.co.uk/technology/facebook/9276699/Facebook-IPO-fight-back-begins-share-price-implausible-says-analyst.html ) "Morgan Stanley, Facebook’s lead financial adviser, ended the day with 162m shares, worth $6.16bn. Other banks including JP Morgan and Goldman Sachs also bought shares, ending the day with $3.2bn and $2.4bn holdings respectively" which is kind of worrying when you step back and realise that Wall Street were propping up the share prices on the much hyped first day of trading. Indeed, as a result of that $100 billion Facebook valuation, there is now much talk of another tech bubble and whether or not it's about to burst. ![dweb-facebook](/attachments/small/0/dweb-facebook.jpg "align-right") Writing …

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Google might be the biggest search resource on the Internet bar none, but it's far from perfect. In some areas it's actually worse than that, and simply fails to work at all. Now students at the University of Glasgow in Scotland are attempting to fill one of these search gaps with the development of the SMART search engine. ![dweb-smart](/attachments/small/0/dweb-smart.jpg "align-right") Here's the problem: ask Google "How busy is it in New York?" and you will be confronted by a whole bunch of results which don't answer you query at all. In fact, I've just done exactly that and the first …

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[ATTACH=RIGHT]21542[/ATTACH]Facebook’s CEO, Mark Zuckerberg announced today that there are going to be a few changes to Facebook. The big story is that Facebook has teamed up with Skype to deliver video chat so that you can talk to your friends through Facebook. This is no surprise considering the partnerships Facebook has forged within the past 5 years. If you recall, Microsoft bought a small stake in Facebook for $240 million in 2007. This past May, Microsoft acquired Skype for $8.5 billion. You would imagine that Microsoft would utilize one of their largest assets to help power one of their best …

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Blogetery.com, a free WordPress blog provider, was shut down earlier this month when their [URL="http://www.daniweb.com/news/story297729.html"]entire server was mysteriously yanked [/URL]without warning or explanation. When the site went dark, over 73,000 user generated blogs disappeared and since then there has been little to no information as who was responsible for pulling the plug or why. Now, after the story has begun to catch media attention and speculation has been running high, Blogetery's hosting provider, BurstNet, has issued an [URL="https://www.burst.net/news/blogetry.shtml"]official statement[/URL] alleging that terrorist activity is associated with the shut down; something many people have speculated on throughout the blogosphere over the …

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On Friday, July 9th 2010 Blogetery.com went dark and over 73,000 user generated blogs disappeared without warning, without notice...and without any explanation whatsoever. Blogetery.com hosted thousands of WordPress based blogs that suddenly disappeared when their host, BurstNet abruptly pulled the plug in what has become one of the current mysteries of the net. So far it appears that the hosting company is not only refusing to divulge information in regards to the reason for yanking Blogetery's account but there may actually be some sort of unidentified government or law enforcement agency tying their hands in the matter.[ATTACH]15904[/ATTACH]Another incident that has …

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The news - or rather unsubstantiated reports - that Apple is developing an online, cloud version of iTunes can be no surprise to anyone. The surprise, in the light of [URL="http://www.spotify.com"]Spotify[/URL], [URL="http://www.sky.com/songs"]Sky Songs[/URL] and other competitors is that Apple hasn't made a move before. You could actually argue that the company has been slow on the uptake this time. Uncharacteristically, Apple has failed in a big way to update its store more or less since it started. Yes of course it now has videos and movies which it's only had for a couple of years, and by all means the …

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Here's some buzz for you, Google Buzz is killing my GMail. I'm adding [URL="http://www.google.com"]Google[/URL]'s [URL="http://www.google.com/buzz"]Buzz[/URL] to the top of the list of the worst tech ideas to come along in quite a while. I'm not a social networking fan, anyway, and to break my GMail, my primary email account, with something as stupid and useless as Buzz; I'm irritated. I usually wake up to 20 or more emails in my Inbox first thing in the morning. Today, I had one. Yes, one. I've sent numerous messages out today and I don't know if they're swirling about in some mail queue …

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Hi folks, I'm a noob here so be gentle! :icon_cheesygrin: I'm going to get you involved in a few of my pet hobbies, including tracking the social media market. I will update this thread when I find new data, but wanted you to contribute as well, so if you have info that you think should be included, please post and I'll update this introduction. [B]Social Engagement Marketing: Introduction[/B] The past decade witnessed a monumental shift in the use of online media. What was once an obscure habit, chatting in forums and user groups, became a global passion once a few …

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The headline says it all - [URL="http://www.facebook.com"]Facebook[/URL] has rearranged its privacy rules after massive bad feedback from users on multiple social networks. The issue spread as far as news sites including those of international broadcasters and newspapers. There had been plans for members to use 31 May as a mass quitting day if the company didn't capitulate. It has now said the revamped privacy settings are history and it will announce the replacement on its blog tomorrow (26 May). As it stood, your Facebook page would become searchable by default to anyone on the Internet. If you deselected the option …

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[URL="http://www.facebook.com"]Facebook[/URL] is working to address a new privacy issue even as this story is being typed. Early today, mid-afternoon in the UK and while much of the rest of the world was asleep, a story got onto the TechCrunch blog about a new bug. It seems that the chat function, which uses the privacy settings, enabled onlookers not only to see whether you were online, but to observe any other chats you were having and who had applied to friend you. This is of course crazy. Facebook, to its credit, took the chat function down and it could well be …

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Interesting news - [URL="http://www.facebook.com"]Facebook[/URL] is expecting the Web to become more social and is issuing its developers with code to enable them to take part in this change. The owners - Zuckerberg et al - are saying that this will improve the way things are because people aren't using their friends in searches, their Internet isn't orienting itself around their contacts. Well, quite. But what they haven't demonstrated or substantiated is even more interesting. Namely that people don't necessarily want to orient their Internet experience around things and people they already know. When someone does a search it's generally for …

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I've just come up with something better than [URL="http://www.twitter.com"]Twitter[/URL], [URL="http://www.facebook.com"]Facebook[/URL], Email, [URL="http://www.hellotxt.com"]HelloTxt[/URL] or any of the other so-called social media messaging systems. I call it Instantaneous Messaging. Don't confuse my Instantaneous Messaging with the lamer, last century version called, "Instant Messaging." Instantaneous Messaging is better than Instant Messaging or any other messaging format that's currently available. And, you have me to thank for it. Allow me to describe how this cross-platform idea works. Instantaneous Messaging employs a simple daemon or [I]stay resident[/I] program that you setup with a user name, password and a series of social media outlets that you …

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I know this isn't really funny but someone has set up a website called [URL="http://pleaserobme.com"]pleaserobme[/URL]. And I'm delighted. Why am I delighted? Because it's there to tell people what I've been telling people for ages, including through my [URL="http://www.amazon.co.uk/dp/1906465703?tag=crimebookshopcom&camp=1406&creative=6394&linkCode=as1&creativeASIN=1906465703&adid=0FFR50HXSMFQ1B7244X3&"]social media book[/URL]. Specifically, could everyone STOP ANNOUNCING THEIR HOLIDAYS THROUGH SOCIAL MEDIA? I've just been away to Glasgow for a few days. I wanted to find a restaurant that served something good for my family (for what it's worth [URL="http://www.sarti.co.uk"]Fratelli Sarti[/URL] had just about the best welcome and Italian food I've had outside Italy) so asked on [URL="http://twitter.com"]Twitter[/URL]. But I lied …

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Google, the almighty, [URL="http://www.daniweb.com/news/story245746.html"]non-eco-friendly search engine[/URL] released [URL="http://www.google.com/buzz"]Google Buzz[/URL], a new type of social network this Tuesday. When I read an article on [URL="ttp://mashable.com/2010/02/11/google-buzz-9-million/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+(Mashable)"]mashable.com [/URL]saying that Google claims that there has been 9 million posts and comments since Tuesdays launch, I found it impossible to believe, so I went and did some research. Google Buzz allows you to connect twitter, Google reader, Youtube, Flickr, Google chat, and Blogspot into your Google Buzz. You're probably thinking "Okay, so I'm able to connect sites into my account, but what does that have to do with this news story?" Well my friend, at …

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The deadline for authors to object to the inclusion of their works on [URL="http://books.google.com/"]Google Books[/URL] is approaching. Google maintains that this will bring books to loads more people than before and authors including [URL="http://www.ursulakleguin.com"]Ursula Le Guin[/URL] maintain Google is trying to walk off with people's copyright. OK, declaration of vested interests - as my profile information will confirm to members of this forum, I am a published author - my most recent book, "[URL="http://www.amazon.co.uk/dp/1906465703?tag=crimebookshopcom&camp=1406&creative=6394&linkCode=as1&creativeASIN=1906465703&adid=1G4PT3YNFA0G4G51ZVD9&"]This Is Social Media[/URL]", came out in October. I have a reason for mentioning it, other than a plug. Because it's an understanding of social media that …

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Perhaps taking the lead from Connecticut Republicans who set up [URL="http://www.daniweb.com/news/story232782.html"]fake[/URL] Twitter accounts and websites for their Democratic opponents, other political campaigns are doing it, too. In California, an intern for the campaign of Beth Krom for Congress noticed that the website of incumbent Representative John Campbell had a misspelled link: CampbellforCongres.com, with a missing s. "Krom's supporters bought the misspelled domain name and redirected it to Krom's website," explained [URL="http://www.nbclosangeles.com/news/politics/-What-a-Difference-an-S-Makes-82787812.html"]NBC News[/URL]. Moreover, the link was unnoticed from mid-November until just the other day, when the OC Register's [URL="http://m.ocregister.com/ocregister/db_13184/contentdetail.htm;jsessionid=02141C15DEFDBB6D996A11E3865BB252?contentguid=5DV5H10z&storycount=813&detailindex=0&pn=&ps="]blog[/URL] pointed it out. On the other hand, Republican Rita Meyer, candidate …

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The Electronic Frontier Foundation has [URL="http://www.eff.org/files/filenode/social_network/social_networking_FOIA_complaint_final.pdf"]filed suit[/URL] against a number of government agencies for refusing to disclose their policies for using social networking sites for investigations, data-collection, and surveillance. The EFF is working with the Samuelson Law, Technology, and Public Policy Clinic at the University of California, Berkeley, School of Law. The Samuelson Clinic made more than a dozen Freedom of Information Act (FOIA) requests on behalf of EFF to the Central Intelligence Agency, the Department of Justice, the Department of Homeland Security, and other agencies, asking for information about how the government collects and uses social media information. Several …

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Ever wanted to see the International Space Station but didn't know when or how to look? There's an app (Twitter) for that. Start following @twisst and using the information in your profile, it will let you know when the International Space Station is scheduled to pass by you. "So, every time the International Space Station is coming, Twisst sends the follower an alert throught Twitter," the [URL="http://www.twisst.nl/how-twisst-works"]website[/URL] said. "It announces when ISS will pass, at the user's local time. Also Twisst tells whether it is a remarkable nice one or not - so how bright and how high the space …

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You know you've established your brand when its name becomes a verb (for example to 'Google' something). A company called [PostRank](http://www.postrank.com/) might hope the same holds true for adjectives, as in "What's your PostRank?" The company hosts an ingenious service that tracks the millions of Web postings that appear every day and ranks them based on the tweets, Diggs, reddits, and other linkback activities that follow. These activities, which the company refers to as "engagements," are a better indicator of the value of a piece, according to PostRank co-founder and VP of development Jim Murphy. "We're looking at what people …

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Calling social media sites a "productivity black hole," the UK IT services group Morse said that staff who use Twitter and other social networking sites while at work are costing UK businesses £1.38bn every year, according to the [URL="http://news.bbc.co.uk/2/hi/business/8325865.stm"]BBC[/URL]. More than half those surveyed said they used social networking sites during the working day for personal use, with the average being 40 minutes per week on these sites. While this doesn't sound like much, it adds up to almost a week a year, [URL="http://www.morse.com/press_20.htm"]Morse[/URL] said. Other responses from the study, which surveyed 1,460 people: [LIST] [*]More than three-quarters of respondents …

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Twitter, Inc., has shut down 33 fake Twitter accounts created by Republicans using the names of Democratic state representatives, but fake websites using the Democrats' names are still up. The story was [URL="http://current.com/177fi4c"]reported[/URL] in the Hartford [I]Advocate[/I], an alternative newsweekly. State Republican Chairman Chris Healy told the paper that it was the Connecticut Republicans' idea. Twitter announced [URL="http://www.daniweb.com/news/story220598.html"]earlier this year[/URL] that it planned to verify the accounts of people such as public officials, after several cases of Twitter impersonations. According to the paper, a Democratic legislative leader reported the accounts to Twitter, which replied, "A person may not impersonate others …

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The 2008 presidential election featured a new emphasis on using the Internet, ranging from raising money to [URL="http://www.daniweb.com/news/story219553.html"]advertising[/URL] to getting support. It's still going on. Facebook, in particular, due to the ease in which people can set up affinity groups, is proving to be a new source of online activism, according to a [URL="http://www.houmatoday.com/article/20091015/ARTICLES/910149903?Title=Causes-and-protests-catch-fire-in-Facebook-groups"]recent article[/URL]. "Facebook’s features, such as the ability to add real-world events to a group or fan page, the ability to send a message to up to 5,000 members on a group page and the built-in discussion boards, make it an all-in-one stop for the connected protester," …

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In an effort to bring Firefox users closer together, Mozilla has released a conceptual design dubbed "Coop" that would give Firefox the ability to share "photos, news stories, links" with other users, reports [URL="http://www.computerworld.com"]Computerworld[/URL]. Mozilla of course, says that this is purely conceptual, and that this is as far as they are going to take the Coop project (for now). It would actually be a good idea, for a couple of reasons. Social networking is quite "the thing" now, especially considering the popularity of sites such as MySpace, and it's not too much of a stretch to say that many …

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[URL="http://www.computerworld.com/action/article.do?command=viewArticleBasic&taxonomyName=security&articleId=9013481&taxonomyId=17&intsrc=kc_top"]According to ComputerWorld[/URL], MySpace seems like the next target for the now-famous "month of bugs" project. The hackers are of course, anonymous, which is perhaps part of the fun of doing such a project. They say that they're going to expose a new bug every day for a whole month, just like the other "month of bugs" projects have done (for example: Month of Apple Bugs and Month of Kernel bugs). As much fun as it seems, I'm skeptical on how successful and how much of an impact this project is going to have on MySpace. One point that I …

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The End.