Hello,

Anyone know reverse SEO what is this ??

Can we called it SERM ??

Thanks in Advance

I apologize in advance if I mixed up the term. But since nobody answered in over a day, I'll try to elaborate. If someone has better answer or explanation why not to use it, please share your thoughts.

If I remember correctly this is a black-hat way to comment in forums on a particular brand and/or a website, mentioning its name not in favorable manner, making it less likely to get banned due to self-promotion. I would not adopt this technique, especially in strictly moderated forums, furthermore, if I one sees bad comment about particular brand – probability of retaining him/her at some later time in the future is much smaller, so why even bother. And – not if, but when – you get caught, your reputation is… you do the math.

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