I've been reading about the Microsoft Solutions Partner program and wanted to ask the community is it actually worth pursuing for an IT company
It looks like Microsoft has set certain performance and certification requirements that companies need to meet in order to qualify. They have categories like Infrastructure, Data & AI, Business Applications, and more.
Some people say it's just a marketing badge. Others claim it offers real benefits such as early access to Microsoft tools, better technical support, and more trust from clients.
I'd like to hear from others here:
Have you worked with or for a Microsoft Solutions Partner?
Did it make a noticeable difference in project delivery or customer experience?