This is absolutely ludicrous. I not only think social media is an invasion of privacy, but banks are taking advantage of the fact that people are voluntarily exposing themselves.
I have to agree with option number 3 as well. However, I do recommend for your articles to all be original and have quality content. My clients always emphasize the importance of quality rich content that conveys and teaches the reader something. Do not just overload your articles with keywords, be conscientious and use them adequately in well structured sentences.
Just make sure that when you so article marketing - you got to think of the following: 1. the article can not be verbatim copy from the content on your website - Google will penalize you for this 2. the article should have words that will help the SEO of your website 3. It has to be relevant to the visitor's search experience
I am not sure if I can agree with #1. YES, Google does like quality content, and original content at that. However, from prior experience with clients, I can tell you that they have forwarded me information on their website and asked me to include it in the articles. I think that as long as you can paraphrase it in a way that looks unique, there should be no problem.
The keywords, of course, should be ones that are related to the website, and have been used in the optimization. I am not a programmer or SEO expert, but I have written and dealt a lot with some experts to know what they want in an article.
I think one of the principal things we should all keep in mind is that, Google, supports original, quality, content rich articles. They also have to be informative and convey a message. If the article is full of mumble jumble, it will not get very far.
I had never heard of constantly changing keywords. On the other hand, I think it is important to be consistent with your keywords.
At least that is what my clients tell me when they order articles with specific keywords. I often ask if they ever change their keywords, and all of them have said NO. I am not a web master, but my clients are. So I simply give them what they ask for. And, they always keep the same keywords.
I have to agree that GOOD, and Quality CONTENT are key. Some search engines like Google, concentrate on the content of the article than the keyword quantity itself. Yes, keywords are important but the article should have a natural, conversational approach. IT should be informative, and interesting.
A lot of my clients only ask for the keyword in the first or second sentence of the introduction. Once in the conclusion and title and about 3% keyword density. This being said, I think quality content should be most important, supported of course by they keywords used in a natural way.
