This is unusual. When I started as a journalist in the late eighties it went pretty much without saying that some territories would be ahead of my own home in the UK for technological take-up. America and Japan would typically be three years ahead of us while Germany would be one or two. That seems to be changing a little. Of course, mass communication means change is faster overall so the gap was always going to narrow. Then there are individual product launches in which companies decide we're going to get stuff later - we still don't have Amazon's Kindle …

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Warner Brothers certainly has a lot of weight to throw around the consumer technology - and their latest move landed squarely on increasingly frustrated HD-DVD providers. In a move that signals a tectonic shift in the consumer video industry, Warner Bros. Entertainment announced last week that it will release its high-definition DVD titles exclusively in the Blu-ray disc format, most likely starting later this year. The news came straight from the top -- from Barry Meyer, Chairman & CEO, Warner Bros. and Kevin Tsujihara, President, Warner Bros. Home Entertainment Group. “Warner Bros.’ move to exclusively release in the Blu-ray disc …

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The End.