A degree in Twitter? Don't be daft!

happygeek 0 Tallied Votes 561 Views Share

It is official, Britain has gone Twitter mad. No really, totally insane in fact. First there was the story, which I am assured is not some badly timed April Fool gag, that reveals the government is contemplating adding Twitter skills to the primary school curriculum while at the same time suggesting less time should be spent on history. Quite what benefit your average 6 to 11 year old will gain, in educational terms, by becoming a proficient Twitterer instead of learning about the Second World War is, quite frankly, beyond me. I am all for ensuring kids understand the nature of modern communications systems and are able to make the best of online information sources, but not at the expense of a proper education.

Talking of which, that bastion of the 'proper education' known as University life has also embraced the Twitter revolution. No, I am not talking about the student use of social networking but rather the study of social networking as a degree topic. Yes, Birmingham City University has become the first in the country to start offering a one year degree course, a MA in Social Media, which will include publishing podcasts, establishing blogs and, of course, Twittering as part of the course work. Starting next year, the degree course has seemingly already come under attack from some potential students for being far too simplistic.

Aye, and there lies the rub. My real problem with teaching both primary school kids and university students about using Twitter is that it stinks of teaching granny to suck eggs. Surely your average kid knows more about social networking than your average teacher!

Dani AI

Generated

As points out, the instinctive reaction to "teaching Twitter" is to dismiss it as silly. That reaction matters because it warns against shallow courses that teach platform tricks. The useful question is not "should we teach Twitter?" but "what transferable, evidence‑based skills should a modern communications curriculum deliver?"

A credible syllabus focuses on principles, not button‑pushing. Core learning goals should include critical source evaluation and fact‑checking; digital identity, privacy and basic security; clear writing and editorial judgement for short and long form; content strategy and simple analytics; legal and ethical frameworks (copyright, libel, terms of service); community safety and moderation; and awareness of attention, wellbeing and platform incentives.

Keep design practical and age‑appropriate. Integrate media projects into existing subjects so social skills do not replace core knowledge; assess with portfolios (campaign plans + measured results), evidence audits (source tracing), and reflective essays on ethics; build in teacher CPD or co‑teaching with practitioners so classroom guidance matches industry practice; avoid platform evangelism by requiring students to justify choices with principles and data.

Two quick classroom activities that work at school or uni level:

  1. Feed audit — pick one topic and three accounts, trace each claim to its original source, rate reliability, and write a 200–300 word verification summary.
  2. Mini campaign brief — given a one‑paragraph objective, draft a 3‑step content plan, one measurable KPI, and one identified ethical risk with mitigation.

Bottom line: a course that teaches critical thinking, safety, measurement and ethics is worthwhile. A course that is only "how to tweet" is not.

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