Member Avatar for mavines

Now I am promoting my business using Press Releases. So, I need to distribute them somehow. I am using Google and Free PR Distribution services. And I found good guide on how to effectively distribute PRs on-line. Its origin is at nakedpr.com by Jennifer Mattern (nakedpr.com/2007/07/16/effective-free-press-release-distribution-in-5-easy-steps/). And here I found useful to repost steps which covers PR publishing:

Here they are:

<< snipped because copied from Jennifer Mattern's article >>

I suppose, these are really great steps to follow. Me personally, I liked the way it is published and described. I had ideas to publish my PRs on-line at my own blogs and publish them at free resources. But here I found it like one-two-three. And for me this is perfect tutorial.

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Dani AI

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Good starter resources in the thread — ’ pointer to a NakedPR guide and ’s reminder about newsworthiness are exactly the right place to begin. Treat a press release as a way to reach journalists and provide a clear, timely story; if the angle isn’t genuinely newsworthy, distribution is usually wasted effort. (cision.com)

A couple of cautions for anyone chasing “free PR” lists (I’m looking at you, ): mass syndication on low‑quality sites is not a reliable SEO tactic. Google’s guidance flags paid or widely distributed keyword‑rich links as link‑scheme behavior, and many cheap services simply republish releases to thin aggregator sites without editorial value. Vet sites for real editorial pickup, human editors, and analytics — not promised link counts. (developers.google.com)

Practical, higher‑ROI moves: host the canonical release on your own site (press/news page), write a tight lead with the 5 Ws, include ready‑to‑use quotes and multimedia, and pitch targeted trade reporters or local beat writers directly. Use journalist‑request platforms (HARO, Qwoted) and curated media lists to earn real coverage rather than blasting wire networks. Personalized outreach and useful assets get picked up far more often than generic wire dumps. (prnewswire.com)

Quick checklist and measurement: headline + opener that answers who/what/when/where/why, a short quote, clear media contact, downloadable images, and one canonical URL on your site. Track pickups with media monitoring, referral traffic, social shares and sentiment; set simple KPIs (number of placements, referral visits, top outlets) and iterate. Measuring outcomes is where you prove PR ROI. (pr.co)

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Member Avatar for bobchrist

Nice post, thanks!

Member Avatar for zapster

I don't know if this will help but I use craigs list to find all my work. Good luck

Member Avatar for neuronimbus

nice contribution to forum.

Member Avatar for Dani

Heh.

As a side note, spam will be CraigsList's undoing.

Member Avatar for robert2007

Yes, my experience also says, Press release is a good way to get good links and this is a new technique for social participation. Can you provide the list of websites, offering free press release submission. :)

Member Avatar for woodcs82

Jennifer Mattern of www.NakedPR.com has a really good website about PR. She is really nice too!

Member Avatar for 010081

thankx that was worthy,i always thought of PR but never tried,well i guess i'm gonna try this time.

Member Avatar for AndrewJ

That's a great PR site. Thanks.

Andrew

Member Avatar for woodcs82

Publicity only works when you have something that is news-worthy, otherwise it is a complete WASTE of money.

Just my 2 ¢

:)

Member Avatar for Hafsoh

Yeah Write a Press release and submitting it to PRWeb (make sure it is newsworthy)

Member Avatar for alley

I haven't tried Press release and since it looks worth spending some effort, I am going to try it out too.

Thanks for sharing the info.


Alley

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