A week ago i found a word "retargeting", is this any new digital marketing trend? Pls share your ideas.
andrew684
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Jump to PostNo, it's not new. It's existed for a long time, and then a few years ago Google reinvented it with the word 'remarketing'. Basically it's an ad campaign that targets people who have already been to your site.
For example, suppose someone visits Hotels.com. A cookie is placed on their …
Jump to PostRetargeting is a technique which is used to display ads for the visitors who has already visited its website.For eg, if a person checks out some shoes in amazon and closes the website without any purchase then that person's cookies will be tracked and when that person visits some other …
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