Member Avatar for Zamlee

Hello,
I want to analysis my online marketing process, how it's going on.. how I can do that?

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Dani AI

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Good question, . Start by deciding what success means for you (leads, sales, signups), then make those actions measurable. In Google Analytics, mark your key actions as conversions. Connect your site to Search Console to see which queries and pages drive organic traffic. If you run paid ads, turn on so you can see cost per conversion and ROAS across campaigns.

Next, tag every campaign link so you can attribute results by channel, campaign, and creative. Use UTM parameters consistently (lowercase, clear names). You can build tagged URLs with the Campaign URL Builder. Example:

https://example.com/pricing?
utm_source=facebook&utm_medium=cpc&utm_campaign=spring_sale&utm_content=video_a&utm_term=crm+software

Weekly workflow you can copy:

  • Review Acquisition by channel: sessions, conversion rate, cost/conv (if paid), and trends week over week.
  • Check Landing Pages: bounce rate, time on page, conversions; fix slow or irrelevant pages first.
  • Inspect your funnel: visit -> product view -> add to cart -> checkout -> purchase; prioritize the biggest drop-off.
  • Segment: new vs returning, mobile vs desktop, country, and by campaign.

Common pitfalls: untagged emails/social posts, checkout on a different domain without proper cross-domain setup, payment gateways showing up as referrals, and internal traffic polluting data.

is right that Analytics is essential, but logging in is only the start; clean conversion setup and tagging make the data useful. And as hinted, your KPIs depend on your tactics: for SEO track impressions, CTR, and conversions; for paid, focus on CPA/ROAS; for email, look at click-to-conversion and unsubscribe rate.

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Member Avatar for Harley145

Hey Zamlee, of course you can, do you have google analytics? cool login and check you can get all things there.

Member Avatar for Dani

Do you mean you want to analyze it? Are you already using Google Analytics? What types of online marketing techniques are you using?

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